Compared on public facts

Afluencer vs Socialync

Updated Nov 7, 2026

HourlyUGC is our product. Every fact links to its source. Methodology.

Afluencer and Socialync both list pay per video. Afluencer also lists product seeding, which Socialync does not list publicly. Socialync lists commission on sales, flat amount per order, pay per 1,000 views, retainers, bonuses and ads launched from the platform, which Afluencer does not list publicly.

4 facts known on both sides. "Not listed publicly" means we did not find it on their public pages on Nov 7, 2026; it does not mean they lack it.

Why brands pick HourlyUGC over Afluencer and Socialync

HourlyUGC lists 7 ways to pay creators on its public pages: hourly sessions, pay per video, commission on sales, flat amount per order, share of ad spend, pay per 1,000 views and product seeding. A brand can combine them in one campaign. 1 2 3
Afluencer lists pay per video and product seeding publicly. HourlyUGC also lists hourly sessions, commission on sales, flat amount per order, share of ad spend and pay per 1,000 views, which Afluencer does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). 1
Socialync lists pay per video, commission on sales, flat amount per order, pay per 1,000 views, retainers and bonuses publicly. HourlyUGC also lists hourly sessions, share of ad spend and product seeding, which Socialync does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). Socialync lists retainers and bonuses, which HourlyUGC does not list publicly. 1 2 3
Meta Partnership Ads with the creators' videos, launched from inside HourlyUGC: the ad goes out from the creator's handle with the brand's budget. Afluencer does not list this publicly. 1 2
Who counts the sale: Counted either by the ad platform (Meta) or by HourlyUGC: a connected Shopify store or the Hourly Pixel, last touch within 7 days, with creator links and codes. 1 2 3

Start a campaign on HourlyUGCFacts checked Nov 7, 2026. HourlyUGC is held to the same sourcing rule as every other platform here.

Which pay models each one lists

Side by side

Pay model	Afluencer	Socialync
Hourly sessions	Not listed publicly	Not listed publicly
Pay per video	Collabs can include a paid fee agreed in the app between the brand and the creator. 1	Organic jobs can pay a rate per post, alone or with a view bonus. 1 2
Commission on sales	Not listed publicly	Whitelisting and UGC ads jobs pay commission only, with no base at delivery: a percentage of attributed sales or a fixed amount per sale. 1 2
Flat amount per order	Not listed publicly	On a sales goal the brand can pay a fixed amount per sale instead of a percentage. 1
Share of ad spend	Not listed publicly	Not listed publicly
Pay per 1,000 views	Not listed publicly	Organic jobs can pay per 1,000 views with a payout cap; whitelisting deals can also pay a fixed amount per 1,000 views. 1 2
Retainers	Not listed publicly	A monthly guarantee set against commission; each month pays the larger of the two. 1 2
Bonuses	Not listed publicly	A view bonus at a threshold on top of a per-post rate. 1
Product seeding	Many collabs are paid in product, alone or with a fee; product send-outs are part of the Standard plan. 1 2	Not listed publicly
Ads launched from the platform	Not listed publicly	Whitelisting deals run as Meta partnership ads or TikTok Spark Ads, with the Meta or TikTok pixel on the brand's connected ad account. Lead and link-click goals are Meta only. 1
Money and tracking	Afluencer	Socialync
How sales are attributed	Not listed publicly	Commission is counted on what the Meta or TikTok pixel on the connected ad account attributes. Statements go out weekly, every two weeks or monthly. No attribution window is given on the page. 1
Platform fee	Not listed publicly	Paid by the brand: 5 % of the agreed creator pay on organic campaigns; on ads campaigns 1.5 % of attributed sales or 1.25 % of ad spend instead. Billed monthly in arrears. Nothing is taken from creator pay. 1 2 3
Brand pricing	Brands can post collabs at no cost. Afluencer Marketplace $49 a month (60 invitation credits); Standard $649 a month and Pro $1,049 a month (Influencer Hero management tools, by demo). Creator plans: Micro $0, Macro $29, Mega $79 a month. No long-term terms. 1 2	No subscription or seats for brands on the job board; a card is verified at sign-up with a temporary hold that is released. The scheduling app has its own plans ($20, $30 and $99 a month after a 7-day trial). 1 2
Creator payout	Brands pay creators and send product directly, not through Afluencer; the Standard plan adds influencer payments. 1 2	The brand pays the creator directly on the listing's terms; Socialync never holds the money. US creators are paid on the Socialync pay page through Stripe. Payment is due 14 days after delivery is confirmed unless the listing says otherwise. 1 2
Regions	Not listed publicly	US creators are paid through Stripe; elsewhere the creator and the brand settle directly. Sanctioned locations are excluded and users must be 18 or older. 1 2
Scale they publish	They say: The home page shows 350M+ influencers and 40+ integrations (their figures; the page also says every influencer is a real, verified Afluencer user). 1	They say: They say 35,000+ posts a month go through the scheduling app. No creator or brand count is given for the job board. 1

What the facts say

Where they overlap

Pay per video

Afluencer lists, Socialync does not

Product seeding: Many collabs are paid in product, alone or with a fee; product send-outs are part of the Standard plan.

Checked Nov 7, 2026

Socialync lists, Afluencer does not

Commission on sales: Whitelisting and UGC ads jobs pay commission only, with no base at delivery: a percentage of attributed sales or a fixed amount per sale.
Flat amount per order: On a sales goal the brand can pay a fixed amount per sale instead of a percentage.
Pay per 1,000 views: Organic jobs can pay per 1,000 views with a payout cap; whitelisting deals can also pay a fixed amount per 1,000 views.
Retainers: A monthly guarantee set against commission; each month pays the larger of the two.
Bonuses: A view bonus at a threshold on top of a per-post rate.
Ads launched from the platform: Whitelisting deals run as Meta partnership ads or TikTok Spark Ads, with the Meta or TikTok pixel on the brand's connected ad account. Lead and link-click goals are Meta only.

Checked Nov 7, 2026

Which brand each one fits

From the models each lists, nothing else.

Afluencer

brands that budget per approved video
brands that ship product to creators

Socialync

brands that can attribute sales and want to pay on orders
brands that budget per approved video
brands paying for organic reach per 1,000 views
brands running longer creator programs with retainers or bonuses

Questions people ask

What do Afluencer and Socialync have in common?

Both list pay per video on their public pages (checked Nov 7, 2026).

What does Afluencer list that Socialync does not?

Afluencer lists product seeding. Socialync does not list it publicly; that is not the same as not offering it.

What does Socialync list that Afluencer does not?

Socialync lists commission on sales, flat amount per order, pay per 1,000 views, retainers, bonuses and ads launched from the platform. Afluencer does not list them publicly.

Where do these facts come from?

From each platform's public pages, linked next to every fact with the date we checked. A fact without a public source is not shown.

Sources

Each fact above links to one of these. Checked Nov 7, 2026.

Afluencer: afluencer.com: FAQs, read 2026-11-07 · afluencer.com, checked Nov 7, 2026 · “many collabs include free product, a paid fee, or both, agreed inside the app.”
Socialync: socialync.io: UGC jobs for creators, read 2026-11-07 · socialync.io, checked Nov 7, 2026 · “a rate per post”
Socialync: socialync.io: For brands, read 2026-11-07 · socialync.io, checked Nov 7, 2026 · “Pay flat, per post, with a view bonus or by CPM.”
Socialync: socialync.io: Influencer whitelisting, read 2026-11-07 · socialync.io, checked Nov 7, 2026 · “A whitelisting deal pays commission only.”
Socialync: socialync.io: Marketplace terms (last updated 24 Oct 2026), read 2026-11-07 · socialync.io, checked Nov 7, 2026 · “a view bonus or per-thousand-view rate”
Afluencer: afluencer.com: Pricing, read 2026-11-07 · afluencer.com, checked Nov 7, 2026
Socialync: socialync.io, home, read 2026-11-07 · socialync.io, checked Nov 7, 2026
Afluencer: afluencer.com, home, read 2026-11-07 · afluencer.com, checked Nov 7, 2026 · “Every influencer is a real, verified Afluencer user”