Compared on public facts

Afluencer vs UpPromote

Updated Nov 7, 2026

HourlyUGC is our product. Every fact links to its source. Methodology.

Afluencer and UpPromote both list product seeding. Afluencer also lists pay per video, which UpPromote does not list publicly. UpPromote lists commission on sales and bonuses, which Afluencer does not list publicly.

4 facts known on both sides. "Not listed publicly" means we did not find it on their public pages on Nov 7, 2026; it does not mean they lack it.

Why brands pick HourlyUGC over Afluencer and UpPromote

HourlyUGC lists 7 ways to pay creators on its public pages: hourly sessions, pay per video, commission on sales, flat amount per order, share of ad spend, pay per 1,000 views and product seeding. A brand can combine them in one campaign. 1 2 3
Afluencer lists pay per video and product seeding publicly. HourlyUGC also lists hourly sessions, commission on sales, flat amount per order, share of ad spend and pay per 1,000 views, which Afluencer does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). 1
UpPromote lists commission on sales, bonuses and product seeding publicly. HourlyUGC also lists hourly sessions, pay per video, flat amount per order, share of ad spend and pay per 1,000 views, which UpPromote does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). UpPromote lists bonuses, which HourlyUGC does not list publicly. 1
Meta Partnership Ads with the creators' videos, launched from inside HourlyUGC: the ad goes out from the creator's handle with the brand's budget. Afluencer and UpPromote do not list this publicly. 1 2
Who counts the sale: Counted either by the ad platform (Meta) or by HourlyUGC: a connected Shopify store or the Hourly Pixel, last touch within 7 days, with creator links and codes. 1 2 3

Start a campaign on HourlyUGCFacts checked Nov 7, 2026. HourlyUGC is held to the same sourcing rule as every other platform here.

Which pay models each one lists

Side by side

Pay model	Afluencer	UpPromote
Hourly sessions	Not listed publicly	Not listed publicly
Pay per video	Collabs can include a paid fee agreed in the app between the brand and the creator. 1	Not listed publicly
Commission on sales	Not listed publicly	Commission on referred orders, with commission tiers; orders are recorded and commission is calculated automatically. 1
Flat amount per order	Not listed publicly	Not listed publicly
Share of ad spend	Not listed publicly	Not listed publicly
Pay per 1,000 views	Not listed publicly	Not listed publicly
Retainers	Not listed publicly	Not listed publicly
Bonuses	Not listed publicly	A performance bonus feature next to commission tiers and multi-level networks. 1
Product seeding	Many collabs are paid in product, alone or with a fee; product send-outs are part of the Standard plan. 1 2	Product gifting and free product samples for partners. 1
Ads launched from the platform	Not listed publicly	Not listed publicly
Money and tracking	Afluencer	UpPromote
How sales are attributed	Not listed publicly	Links, coupons, connected customers and connected products, used together. No cookie window is given on the home page. 1
Platform fee	Not listed publicly	A performance fee on sales from approved referrals tracked in the app: 2 % (Growth), 1.5 % (Professional), 1 % (Enterprise); none on the Free plan. Charged monthly. 1
Brand pricing	Brands can post collabs at no cost. Afluencer Marketplace $49 a month (60 invitation credits); Standard $649 a month and Pro $1,049 a month (Influencer Hero management tools, by demo). Creator plans: Micro $0, Macro $29, Mega $79 a month. No long-term terms. 1 2	Free $0; Growth $29.99 a month ($24.99 billed yearly); Professional $89.99 ($74.99); Enterprise $199.99 ($166.66). 14-day trial on every paid plan. Marketplace listing from Growth up. 1 2
Creator payout	Brands pay creators and send product directly, not through Afluencer; the Standard plan adds influencer payments. 1 2	Payouts by PayPal or store credit, scheduled by date or cycle or sent on approval, with minimum thresholds the brand sets. PayPal auto-pay is listed under Professional; a Wise bank transfer integration is also listed. 1 2
Regions	Not listed publicly	Not listed publicly
Scale they publish	They say: The home page shows 350M+ influencers and 40+ integrations (their figures; the page also says every influencer is a real, verified Afluencer user). 1	They say: They say 250,000+ customers, 3,500+ Shopify Plus stores, $2.05B+ partner GMV tracked and $110M in commissions paid. 1

What the facts say

Where they overlap

Product seeding

Afluencer lists, UpPromote does not

Pay per video: Collabs can include a paid fee agreed in the app between the brand and the creator.

Checked Nov 7, 2026

UpPromote lists, Afluencer does not

Commission on sales: Commission on referred orders, with commission tiers; orders are recorded and commission is calculated automatically.
Bonuses: A performance bonus feature next to commission tiers and multi-level networks.

Checked Nov 7, 2026

Which brand each one fits

From the models each lists, nothing else.

Afluencer

brands that budget per approved video
brands that ship product to creators

UpPromote

brands that can attribute sales and want to pay on orders
brands that ship product to creators
brands running longer creator programs with retainers or bonuses

Questions people ask

What do Afluencer and UpPromote have in common?

Both list product seeding on their public pages (checked Nov 7, 2026).

What does Afluencer list that UpPromote does not?

Afluencer lists pay per video. UpPromote does not list it publicly; that is not the same as not offering it.

What does UpPromote list that Afluencer does not?

UpPromote lists commission on sales and bonuses. Afluencer does not list them publicly.

Where do these facts come from?

From each platform's public pages, linked next to every fact with the date we checked. A fact without a public source is not shown.

Sources

Each fact above links to one of these. Checked Nov 7, 2026.

Afluencer: afluencer.com: FAQs, read 2026-11-07 · afluencer.com, checked Nov 7, 2026 · “many collabs include free product, a paid fee, or both, agreed inside the app.”
UpPromote: uppromote.com, home, read 2026-11-07 · uppromote.com, checked Nov 7, 2026 · “New orders get recorded and commissions get calculated accordingly.”
Afluencer: afluencer.com: Pricing, read 2026-11-07 · afluencer.com, checked Nov 7, 2026
UpPromote: uppromote.com: Pricing, read 2026-11-07 · uppromote.com, checked Nov 7, 2026 · “applies only to sales from approved referrals tracked in app.”
Afluencer: afluencer.com, home, read 2026-11-07 · afluencer.com, checked Nov 7, 2026 · “Every influencer is a real, verified Afluencer user”