Compared on public facts

Ainfluencer vs Upfluence

Updated Nov 7, 2026

HourlyUGC is our product. Every fact links to its source. Methodology.

Ainfluencer and Upfluence both list pay per video, commission on sales and product seeding.

6 facts known on both sides. "Not listed publicly" means we did not find it on their public pages on Nov 7, 2026; it does not mean they lack it.

Why brands pick HourlyUGC over Ainfluencer and Upfluence

HourlyUGC lists 7 ways to pay creators on its public pages: hourly sessions, pay per video, commission on sales, flat amount per order, share of ad spend, pay per 1,000 views and product seeding. A brand can combine them in one campaign. 1 2 3
Ainfluencer lists pay per video, commission on sales and product seeding publicly. HourlyUGC also lists hourly sessions, flat amount per order, share of ad spend and pay per 1,000 views, which Ainfluencer does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). 1 2
Upfluence lists pay per video, commission on sales and product seeding publicly. HourlyUGC also lists hourly sessions, flat amount per order, share of ad spend and pay per 1,000 views, which Upfluence does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). 1 2 3
Meta Partnership Ads with the creators' videos, launched from inside HourlyUGC: the ad goes out from the creator's handle with the brand's budget. Ainfluencer and Upfluence do not list this publicly. 1 2
Who counts the sale: Counted either by the ad platform (Meta) or by HourlyUGC: a connected Shopify store or the Hourly Pixel, last touch within 7 days, with creator links and codes. 1 2 3

Start a campaign on HourlyUGCFacts checked Nov 7, 2026. HourlyUGC is held to the same sourcing rule as every other platform here.

Which pay models each one lists

Side by side

Pay model	Ainfluencer	Upfluence
Hourly sessions	Not listed publicly	Not listed publicly
Pay per video	The brand and the creator negotiate the fee, content type and delivery date for each collaboration. 1	Flat fee: a set rate for a sponsored post, video or other piece of content; hybrid deals add commission on top. 1
Commission on sales	Affiliate collaborations with commission set by the brand; lower plans have a minimum commission rate. Pay-per-sale partnerships are offered to Amazon sellers. 1 2	Affiliate commissions as a percentage of sales from unique links or discount codes; can be mixed with flat fees. 1 2
Flat amount per order	Not listed publicly	Not listed publicly
Share of ad spend	Not listed publicly	Not listed publicly
Pay per 1,000 views	Not listed publicly	Not listed publicly
Retainers	Not listed publicly	Not listed publicly
Bonuses	Not listed publicly	Not listed publicly
Product seeding	Product seeding allowances rise with the plan; the top plan adds creator selection and shipment tracking. 1	Product gifting campaigns ship products from Shopify, WooCommerce, BigCommerce or Magento catalogs (or manual upload) in exchange for possible posts; posts are not guaranteed. Upfluence says 60 % of gifted influencers share content on average. 1
Ads launched from the platform	Not listed publicly	Not listed publicly
Money and tracking	Ainfluencer	Upfluence
How sales are attributed	Not listed publicly	Individual tracking links per influencer showing clicks and sales; auto-generated promo codes with Shopify, WooCommerce, Magento, BigCommerce and Amazon stores; Amazon Attribution supported. No attribution window is published. 1
Platform fee	A transaction fee as a percentage of payments to influencers and affiliates, lower on higher plans and separate from the plan price; the rates did not load on the page. The Shopify app page says no platform fees. 1 2	A fixed platform fee; Upfluence says it takes no percentage of sales and Upfluence Pay carries a 0 % fee. No mandatory setup fee; optional paid onboarding packages exist. 1 2
Brand pricing	Not listed publicly	Custom-quoted by module (Find High-Impact Creators; Scale Creator Programs; Run Programs on Autopilot), based on team size and program volume. Minimum contract 12 months; a free trial is offered after an initial call. No prices published. 1
Creator payout	The brand pays into Ainfluencer Trust (escrow), and the fee is released to the creator on confirmed delivery; auto-payouts are listed as a feature. 1 2	Payments through PayPal or Upfluence Pay (bank transfer or direct deposit), in the creator's preferred currency, in bulk, with built-in KYC, W-9 and W-8 collection and automatic 1099s. Available on the Autopilot module. Payout timing is not published. 1 2
Regions	Not listed publicly	Global payouts in local currencies; no country list is published. The site is offered in English, Italian, French, German and Simplified Chinese. 1
Scale they publish	They say: They say over 5,000,000 creators can be reached. 1	They say: They say: 12+ million creators in the database. 1

What the facts say

Where they overlap

Pay per video
Commission on sales
Product seeding

Ainfluencer lists, Upfluence does not

Nothing in the models we track.

Checked Nov 7, 2026

Upfluence lists, Ainfluencer does not

Nothing in the models we track.

Checked Nov 7, 2026

Which brand each one fits

From the models each lists, nothing else.

Ainfluencer

brands that can attribute sales and want to pay on orders
brands that budget per approved video
brands that ship product to creators

Upfluence

brands that can attribute sales and want to pay on orders
brands that budget per approved video
brands that ship product to creators

Questions people ask

What do Ainfluencer and Upfluence have in common?

Both list pay per video, commission on sales and product seeding on their public pages (checked Nov 7, 2026).

What does Ainfluencer list that Upfluence does not?

Nothing in the pay models we track. Every model Ainfluencer lists, Upfluence lists too.

What does Upfluence list that Ainfluencer does not?

Nothing in the pay models we track.

Where do these facts come from?

From each platform's public pages, linked next to every fact with the date we checked. A fact without a public source is not shown.

Sources

Each fact above links to one of these. Checked Nov 7, 2026.

Ainfluencer: ainfluencer.com, home, read 2026-11-07 · ainfluencer.com, checked Nov 7, 2026 · “Negotiate fees, content type, and delivery date with influencers.”
Upfluence: Upfluence Pay page · upfluence.com, checked Nov 7, 2026
Ainfluencer: ainfluencer.com: Pricing, read 2026-11-07 · ainfluencer.com, checked Nov 7, 2026
Upfluence: Upfluence home page · upfluence.com, checked Nov 7, 2026 · “flat fees, affiliate commissions, promo codes, or any mix”
Upfluence: Upfluence help center, product gifting campaign · help.upfluence.co, checked Oct 6, 2025 · “Product gifting campaigns do not guarantee influencer posts.”
Upfluence: Upfluence pricing page · upfluence.com, checked Nov 7, 2026 · “Upfluence takes no percentage of sales.”