Compared on public facts

Collabstr vs Roster

Updated Nov 7, 2026

HourlyUGC is our product. Every fact links to its source. Methodology.

Collabstr and Roster both list commission on sales and product seeding. Collabstr also lists pay per video, which Roster does not list publicly. Roster lists bonuses and ads launched from the platform, which Collabstr does not list publicly.

6 facts known on both sides. "Not listed publicly" means we did not find it on their public pages on Nov 7, 2026; it does not mean they lack it.

Why brands pick HourlyUGC over Collabstr and Roster

HourlyUGC lists 7 ways to pay creators on its public pages: hourly sessions, pay per video, commission on sales, flat amount per order, share of ad spend, pay per 1,000 views and product seeding. A brand can combine them in one campaign. 1 2 3
Collabstr lists pay per video, commission on sales and product seeding publicly. HourlyUGC also lists hourly sessions, flat amount per order, share of ad spend and pay per 1,000 views, which Collabstr does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). 1 2
Roster lists commission on sales, bonuses and product seeding publicly. HourlyUGC also lists hourly sessions, pay per video, flat amount per order, share of ad spend and pay per 1,000 views, which Roster does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). Roster lists bonuses, which HourlyUGC does not list publicly. 1
Meta Partnership Ads with the creators' videos, launched from inside HourlyUGC: the ad goes out from the creator's handle with the brand's budget. Collabstr does not list this publicly. 1 2
Who counts the sale: Counted either by the ad platform (Meta) or by HourlyUGC: a connected Shopify store or the Hourly Pixel, last touch within 7 days, with creator links and codes. 1 2 3

Start a campaign on HourlyUGCFacts checked Nov 7, 2026. HourlyUGC is held to the same sourcing rule as every other platform here.

Which pay models each one lists

Side by side

Pay model	Collabstr	Roster
Hourly sessions	Not listed publicly	Not listed publicly
Pay per video	Brands buy a creator's preset package or make a custom offer at the creator's price; a 10 % fee is added at checkout; the payment is held in escrow until the brand approves the content. 1 2	Not listed publicly
Commission on sales	Affiliate income may be offered to creators as an incentive on top of a required minimum flat fee of $50 per collaboration; the commission itself is agreed in the brief, not tracked by Collabstr. 1	Commission on each sale; every ambassador gets a unique link and discount code tied to the order. 1 2
Flat amount per order	Not listed publicly	Not listed publicly
Share of ad spend	Not listed publicly	Not listed publicly
Pay per 1,000 views	Not listed publicly	Not listed publicly
Retainers	Not listed publicly	Not listed publicly
Bonuses	Not listed publicly	Cash Rewards: a flat amount for finished campaigns and milestones, paid with commissions; points and leaderboards show placement only. 1
Product seeding	Free product may be offered to creators, but a minimum flat fee of $50 is still required to collaborate through a campaign. 1	Product gifting for welcome gifts and seeding; ambassadors pick products and orders fulfill through Shopify. Included from the Starter plan. 1 2
Ads launched from the platform	Not listed publicly	Partnership Ads on Meta and Spark Ads on TikTok are part of the Pro plan. 1
Money and tracking	Collabstr	Roster
How sales are attributed	Not listed publicly	Each ambassador's link and discount code are attributed to the order; a sales attribution feature ties posts to revenue. 1 2
Platform fee	Brands: a 10 % fee added at checkout on every order, reducible on a monthly plan. Creators: a 15 % commission on all order payouts. 1 2	No commission and no transaction fees on referred revenue; a flat monthly price. 1 2
Brand pricing	Searching and ordering is free with the 10 % checkout fee. Two subscriptions, Pro and Premium, are needed to post campaigns and raise how many campaigns can run each month; their prices are on collabstr.com/pricing, which sat behind a Cloudflare check we could not pass on 2026-11-07. 1 2	Starter, Growth, Pro and Enterprise, each one flat monthly price set by program size; no dollar figures on the page, prices come with a demo. 1
Creator payout	Once the brand approves the content the payment is released into the creator's Collabstr balance, minus the 15 % commission. Payouts by PayPal, gift cards or local bank transfer in 150+ currencies (ACH, RTP, Venmo, Cash App, Interac, SEPA, UPI, GCash and others). 1	Commissions and cash rewards are paid in one bulk batch through PayPal or Venmo; tax forms (W-9, W-8BEN, 1099) are automated from the Growth plan. 1 2
Regions	Payout methods cover the Americas (US, Canada, Mexico), Australia, the UK and the Eurozone, Ukraine, Kenya, South Africa, India, Indonesia, Malaysia, the Philippines and Singapore, with PayPal in most countries. 1	Not listed publicly
Scale they publish	They say: Their influencer directory page is titled 'Top 76,574 Influencers' in search listings (2026-11-07); their help center says brands can search thousands of influencers. 1	They say: They say 1.5M+ referred orders, $250M+ referred revenue and 1.7M+ UGC posts. 1

What the facts say

Where they overlap

Commission on sales
Product seeding

Collabstr lists, Roster does not

Pay per video: Brands buy a creator's preset package or make a custom offer at the creator's price; a 10 % fee is added at checkout; the payment is held in escrow until the brand approves the content.

Checked Nov 7, 2026

Roster lists, Collabstr does not

Bonuses: Cash Rewards: a flat amount for finished campaigns and milestones, paid with commissions; points and leaderboards show placement only.
Ads launched from the platform: Partnership Ads on Meta and Spark Ads on TikTok are part of the Pro plan.

Checked Nov 7, 2026

Which brand each one fits

From the models each lists, nothing else.

Collabstr

brands that can attribute sales and want to pay on orders
brands that budget per approved video
brands that ship product to creators

Roster

brands that can attribute sales and want to pay on orders
brands that ship product to creators
brands running longer creator programs with retainers or bonuses

Questions people ask

What do Collabstr and Roster have in common?

Both list commission on sales and product seeding on their public pages (checked Nov 7, 2026).

What does Collabstr list that Roster does not?

Collabstr lists pay per video. Roster does not list it publicly; that is not the same as not offering it.

What does Roster list that Collabstr does not?

Roster lists bonuses and ads launched from the platform. Collabstr does not list them publicly.

Where do these facts come from?

From each platform's public pages, linked next to every fact with the date we checked. A fact without a public source is not shown.

Sources

Each fact above links to one of these. Checked Nov 7, 2026.

Collabstr: Collabstr help center: How to Place an Order With an Influencer (updated 15 Oct 2025) · help.collabstr.com, checked Oct 15, 2025 · “Collabstr holds your payment until you approve the work.”
Collabstr: Collabstr help center: What is Collabstr? (updated 20 Aug 2025) · help.collabstr.com, checked Aug 20, 2025 · “connects brands with influencers for paid collaborations”
Collabstr: Collabstr help center: Post a Campaign (updated 22 Sep 2025) · help.collabstr.com, checked Sep 22, 2025 · “you are welcome to offer affiliate income to influencers as an incentive”
Roster: getroster.com, home, read 2026-11-07 · getroster.com, checked Nov 7, 2026
Roster: getroster.com: Pricing, read 2026-11-07 · getroster.com, checked Nov 7, 2026
Collabstr: Collabstr help center: Supported Payout Methods (updated 9 Oct 2025) · help.collabstr.com, checked Oct 9, 2025 · “Collabstr charges a 15% commission on all order payouts.”
Collabstr: Collabstr help center: Choosing and Updating Your Subscription (updated 22 Sep 2026) · help.collabstr.com, checked Sep 22, 2026 · “Collabstr offers two subscription plans, Pro and Premium.”
Collabstr: collabstr.com: Find and hire influencers (page title as listed by search engines on 2026-11-07; the page itself sat behind a Cloudflare check) · collabstr.com, checked Nov 7, 2026 · “Top 76,574 Influencers”