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Compared on public facts

HourlyUGC vs Influee

Updated

HourlyUGC is our product. Every fact links to its source. Methodology.

HourlyUGC and Influee both list pay per video, product seeding and ads launched from the platform. HourlyUGC also lists hourly sessions, commission on sales, flat amount per order, share of ad spend and pay per 1,000 views, which Influee does not list publicly.

6 facts known on both sides. "Not listed publicly" means we did not find it on their public pages on Nov 7, 2026; it does not mean they lack it.

Which pay models each one lists

HourlyPer video% of salesPer orderAd spendPer 1k viewsRetainerBonusesSamplesRuns ads HourlyUGCInfluee listed publiclysays nonot listed publicly, checked Nov 7, 2026

Side by side

Pay modelHourlyUGCoursInfluee
Hourly sessions The brand books hours at a rate and each session ends in videos; the money is held when the offer is sent and paid when the session is marked done. 12 Not listed publicly
Pay per video The brand funds slots at a price and pays for each approved video. 12 Creators set their own rates; brands pay per delivered video or photo at that rate, separate from the subscription. They say the average 30-second UGC video in the US is $92. Each collaboration allows unlimited content from the same creator at their prices. 12
Commission on sales No base pay. The creator earns 1-50 % of each order their video brings. 123 Not listed publicly
Flat amount per order A fixed $1-500 per order the creator's video brings, instead of a percent. 123 Not listed publicly
Share of ad spend 1-30 % of the ad spend behind the creator's video, with an optional cap per video. Meta only today. 123 Not listed publicly
Pay per 1,000 views A rate per 1,000 views of the creator's own organic post. It can be added on top of any base. 12 Not listed publicly
Retainers Not listed publicly Not listed publicly
Bonuses Not listed publicly Not listed publicly
Product seeding Samples: the brand ships the product to the creator. On top of any base. 12 Barter collaborations (content in exchange for a free product) are possible; products sent to creators count as part of their payment and are not returned. Paid collaborations also start with the product shipped to the creator. 12
Ads launched from the platform Meta Partnership Ads with the creators' videos, launched from inside HourlyUGC: the ad goes out from the creator's handle with the brand's budget. 12 Partnership Ads on Instagram and Spark Ads on TikTok are offered with the creators; Spark codes are compiled in the platform. 1
Money and trackingHourlyUGCInfluee
How sales are attributed Counted either by the ad platform (Meta) or by HourlyUGC: a connected Shopify store or the Hourly Pixel, last touch within 7 days, with creator links and codes. 123 Not listed publicly
Platform fee See current pricing. The plan, the platform fee and the ad spend fee are listed per plan. 12 A marketplace fee on top of each creator payment: 10 % on the listed plans (paying a creator $100 costs $110). 1
Brand pricing See current pricing. 1 Month-to-month subscription, cancel any time: $229 a month (up to 10 creator collaborations a month), $529 (up to 25), $999 (up to 50), custom above. 10 % marketplace fee; creator payments separate. No free trial, but the subscription is refunded in full if no collaboration starts from the first campaign. 1
Creator payout The amount is held when the creator accepts and released when the brand approves. Creators withdraw by card, PayPal or wire. 1 The creator's payment is kept in escrow until the content is delivered and approved by the brand; creators are then paid through Influee within 5-10 days, no invoicing. 12
Regions Not listed publicly Creators in 30+ countries; their countries page lists 33: the US, Canada, Mexico, Argentina, Brazil, Australia, the UK and most of Europe. 1
Scale they publish Not listed publicly They say: They say 180,000+ creators in 30+ countries, 30,000+ vetted creators in the USA, 1,800+ brands and $11M+ paid out to creators. 12

What the facts say

Where they overlap

  • Pay per video
  • Product seeding
  • Ads launched from the platform

HourlyUGC lists, Influee does not

  • Hourly sessions: The brand books hours at a rate and each session ends in videos; the money is held when the offer is sent and paid when the session is marked done.
  • Commission on sales: No base pay. The creator earns 1-50 % of each order their video brings.
  • Flat amount per order: A fixed $1-500 per order the creator's video brings, instead of a percent.
  • Share of ad spend: 1-30 % of the ad spend behind the creator's video, with an optional cap per video. Meta only today.
  • Pay per 1,000 views: A rate per 1,000 views of the creator's own organic post. It can be added on top of any base.

Checked Nov 7, 2026

Influee lists, HourlyUGC does not

Nothing in the models we track.

Checked Nov 7, 2026

Which brand each one fits

From the models each lists, nothing else.

HourlyUGC

  • brands that can attribute sales and want to pay on orders
  • brands running Meta ads with creator videos
  • brands that want booked sessions ending in videos
  • brands that budget per approved video
  • brands paying for organic reach per 1,000 views
  • brands that ship product to creators

Influee

  • brands that budget per approved video
  • brands that ship product to creators

Questions people ask

What do HourlyUGC and Influee have in common?
Both list pay per video, product seeding and ads launched from the platform on their public pages (checked Nov 7, 2026).
What does HourlyUGC list that Influee does not?
HourlyUGC lists hourly sessions, commission on sales, flat amount per order, share of ad spend and pay per 1,000 views. Influee does not list them publicly; that is not the same as not offering them.
What does Influee list that HourlyUGC does not?
Nothing in the pay models we track.
Where do these facts come from?
From each platform's public pages, linked next to every fact with the date we checked. A fact without a public source is not shown. HourlyUGC is our product and is held to the same rule.

Sources

Each fact above links to one of these. Checked Nov 7, 2026.

  1. HourlyUGC: HourlyUGC: the platform, hire, brief, pay, keep · hourlyugc.com, checked Nov 7, 2026 · “Book hours. Every session ends in videos, and you pay for the session”
  2. HourlyUGC: HourlyUGC blog: Hourly UGC sessions vs paying per video · hourlyugc.com, checked Oct 28, 2026 · “book hours, and every session ends in videos”
  3. HourlyUGC: HourlyUGC blog: Commission-based UGC, paying creators a share of ad spend · hourlyugc.com, checked Oct 28, 2026 · “A slot pays on approval.”
  4. Influee: influee.co: Pricing, read 2026-11-07 · influee.co, checked Nov 7, 2026 · “The Average 30s UGC Video Price in USA is $92”
  5. Influee: influee.co: For creators, read 2026-11-07 · influee.co, checked Nov 7, 2026 · “set your own rates”
  6. HourlyUGC: HourlyUGC: Affiliate Marketing, pay creators a share of sales · hourlyugc.com, checked Nov 7, 2026 · “A percent of every order, or what every order pays.”
  7. HourlyUGC: HourlyUGC product, checked in the app (the 1-50 % range) · hourlyugc.com, checked Nov 7, 2026
  8. HourlyUGC: HourlyUGC: UGC for Paid Ads, build the ad and pay a share of spend · hourlyugc.com, checked Nov 7, 2026 · “a cut of what you spend running their video as an ad”
  9. HourlyUGC: HourlyUGC: Influencer Marketing, organic posts and partnership ads · hourlyugc.com, checked Nov 7, 2026 · “A price a post, or a rate per 1,000 views on what they post.”
  10. Influee: influee.co, home (English), read 2026-11-07 · influee.co, checked Nov 7, 2026 · “within 7 to 10 days after receiving the product”
  11. HourlyUGC: HourlyUGC help · hourlyugc.com, checked Nov 7, 2026 · “The plan, the platform fee and the ad spend fee, per plan.”
  12. HourlyUGC: HourlyUGC pricing · hourlyugc.com, checked Nov 7, 2026
  13. Influee: influee.co: UGC creators by country, read 2026-11-07 · influee.co, checked Nov 7, 2026 · “Find Vetted UGC Creators In 30+ Countries!”