Compared on public facts
HourlyUGC vs ShopMy
HourlyUGC is our product. Every fact links to its source. Methodology.
HourlyUGC and ShopMy both list pay per video, commission on sales, product seeding and ads launched from the platform. HourlyUGC also lists hourly sessions, flat amount per order, share of ad spend and pay per 1,000 views, which ShopMy does not list publicly.
7 facts known on both sides. "Not listed publicly" means we did not find it on their public pages on Nov 7, 2026; it does not mean they lack it.
Which pay models each one lists
Side by side
| Pay model | HourlyUGCours | ShopMy |
|---|---|---|
| Hourly sessions | The brand books hours at a rate and each session ends in videos; the money is held when the offer is sent and paid when the session is marked done. 12 | Not listed publicly |
| Pay per video | The brand funds slots at a price and pays for each approved video. 12 | Opportunities: the brand sets a requirement and pays a flat fee once it is met, on top of the regular affiliate commission. Gifting Opportunities pair a product with a posting commitment. 1 |
| Commission on sales | No base pay. The creator earns 1-50 % of each order their video brings. 123 | Affiliate commission through the creator's ShopMy links; they say rates typically range from 10 % to 30 %, set by the brand or retailer. 1 |
| Flat amount per order | A fixed $1-500 per order the creator's video brings, instead of a percent. 123 | Not listed publicly |
| Share of ad spend | 1-30 % of the ad spend behind the creator's video, with an optional cap per video. Meta only today. 123 | Not listed publicly |
| Pay per 1,000 views | A rate per 1,000 views of the creator's own organic post. It can be added on top of any base. 12 | Not listed publicly |
| Retainers | Not listed publicly | Not listed publicly |
| Bonuses | Not listed publicly | Not listed publicly |
| Product seeding | Samples: the brand ships the product to the creator. On top of any base. 12 | Brands send product offers through Lookbooks and the creator picks what to accept; a gift carries no obligation to post. 1 |
| Ads launched from the platform | Meta Partnership Ads with the creators' videos, launched from inside HourlyUGC: the ad goes out from the creator's handle with the brand's budget. 12 | Spotlights: brands put paid Meta ad spend behind a post the creator already shared, with the creator's affiliate link attached; the creator earns commission on the sales at their existing rate. 12 |
| Money and tracking | HourlyUGC | ShopMy |
| How sales are attributed | Counted either by the ad platform (Meta) or by HourlyUGC: a connected Shopify store or the Hourly Pixel, last touch within 7 days, with creator links and codes. 123 | Sales are tracked on each creator's ShopMy links (each Spotlight uses a duplicate of the creator's link, tracked apart), plus discount codes where the brand offers them. Commissions stay pending for 30 to 120 days while the retailer's return window and payment complete. 123 |
| Platform fee | See current pricing. The plan, the platform fee and the ad spend fee are listed per plan. 12 | On creator consultations, ShopMy keeps 20 % of the fee and the creator keeps 80 %. 1 |
| Brand pricing | See current pricing. 1 | Not listed publicly |
| Creator payout | The amount is held when the creator accepts and released when the brand approves. Creators withdraw by card, PayPal or wire. 1 | Weekly, every Friday, through Stripe or PayPal, once at least $11 is confirmed. Commissions move from pending to locked when ShopMy receives the retailer's funds; Opportunity payments go out in the Friday payout after completion. 12 |
| Regions | Not listed publicly | Not listed publicly |
| Scale they publish | Not listed publicly | Not listed publicly |
What the facts say
Where they overlap
- Pay per video
- Commission on sales
- Product seeding
- Ads launched from the platform
HourlyUGC lists, ShopMy does not
- Hourly sessions: The brand books hours at a rate and each session ends in videos; the money is held when the offer is sent and paid when the session is marked done.
- Flat amount per order: A fixed $1-500 per order the creator's video brings, instead of a percent.
- Share of ad spend: 1-30 % of the ad spend behind the creator's video, with an optional cap per video. Meta only today.
- Pay per 1,000 views: A rate per 1,000 views of the creator's own organic post. It can be added on top of any base.
Checked Nov 7, 2026
ShopMy lists, HourlyUGC does not
Nothing in the models we track.
Checked Nov 7, 2026
Which brand each one fits
From the models each lists, nothing else.
HourlyUGC
- brands that can attribute sales and want to pay on orders
- brands running Meta ads with creator videos
- brands that want booked sessions ending in videos
- brands that budget per approved video
- brands paying for organic reach per 1,000 views
- brands that ship product to creators
ShopMy
- brands that can attribute sales and want to pay on orders
- brands that budget per approved video
- brands that ship product to creators
Questions people ask
What do HourlyUGC and ShopMy have in common?
Both list pay per video, commission on sales, product seeding and ads launched from the platform on their public pages (checked Nov 7, 2026).
What does HourlyUGC list that ShopMy does not?
HourlyUGC lists hourly sessions, flat amount per order, share of ad spend and pay per 1,000 views. ShopMy does not list them publicly; that is not the same as not offering them.
What does ShopMy list that HourlyUGC does not?
Nothing in the pay models we track.
Where do these facts come from?
From each platform's public pages, linked next to every fact with the date we checked. A fact without a public source is not shown. HourlyUGC is our product and is held to the same rule.
Sources
Each fact above links to one of these. Checked Nov 7, 2026.
- HourlyUGC: HourlyUGC: the platform, hire, brief, pay, keep · hourlyugc.com, checked Nov 7, 2026 · “Book hours. Every session ends in videos, and you pay for the session”
- HourlyUGC: HourlyUGC blog: Hourly UGC sessions vs paying per video · hourlyugc.com, checked Oct 28, 2026 · “book hours, and every session ends in videos”
- HourlyUGC: HourlyUGC blog: Commission-based UGC, paying creators a share of ad spend · hourlyugc.com, checked Oct 28, 2026 · “A slot pays on approval.”
- ShopMy: ShopMy guide: How do I work with brand partners in the app?, read 2026-11-07 · guide.shopmy.us, checked Nov 7, 2026 · “Opportunities are flat-fee campaigns”
- HourlyUGC: HourlyUGC: Affiliate Marketing, pay creators a share of sales · hourlyugc.com, checked Nov 7, 2026 · “A percent of every order, or what every order pays.”
- HourlyUGC: HourlyUGC product, checked in the app (the 1-50 % range) · hourlyugc.com, checked Nov 7, 2026
- ShopMy: ShopMy guide: General payment questions, read 2026-11-07 · guide.shopmy.us, checked Nov 7, 2026 · “Commission rates on these products typically range from 10% to 30%.”
- HourlyUGC: HourlyUGC: UGC for Paid Ads, build the ad and pay a share of spend · hourlyugc.com, checked Nov 7, 2026 · “a cut of what you spend running their video as an ad”
- HourlyUGC: HourlyUGC: Influencer Marketing, organic posts and partnership ads · hourlyugc.com, checked Nov 7, 2026 · “A price a post, or a rate per 1,000 views on what they post.”
- ShopMy: ShopMy guide: How you earn (Spotlights), read 2026-11-07 · guide.shopmy.us, checked Nov 7, 2026 · “you earn a commission on every sale you drive”
- HourlyUGC: HourlyUGC help · hourlyugc.com, checked Nov 7, 2026 · “The plan, the platform fee and the ad spend fee, per plan.”
- HourlyUGC: HourlyUGC pricing · hourlyugc.com, checked Nov 7, 2026