Compared on public facts

impact.com vs Superfiliate

Updated Nov 7, 2026

HourlyUGC is our product. Every fact links to its source. Methodology.

impact.com and Superfiliate both list commission on sales and product seeding. impact.com also lists pay per video, flat amount per order, retainers and bonuses, which Superfiliate does not list publicly. Superfiliate lists share of ad spend and ads launched from the platform, which impact.com does not list publicly.

7 facts known on both sides. "Not listed publicly" means we did not find it on their public pages on Nov 7, 2026; it does not mean they lack it.

Why brands pick HourlyUGC over impact.com and Superfiliate

HourlyUGC lists 7 ways to pay creators on its public pages: hourly sessions, pay per video, commission on sales, flat amount per order, share of ad spend, pay per 1,000 views and product seeding. A brand can combine them in one campaign. 1 2 3
impact.com lists pay per video, commission on sales, flat amount per order, retainers, bonuses and product seeding publicly. HourlyUGC also lists hourly sessions, share of ad spend and pay per 1,000 views, which impact.com does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). impact.com lists retainers and bonuses, which HourlyUGC does not list publicly. 1 2 3
Superfiliate lists commission on sales, share of ad spend and product seeding publicly. HourlyUGC also lists hourly sessions, pay per video, flat amount per order and pay per 1,000 views, which Superfiliate does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). 1 2
Meta Partnership Ads with the creators' videos, launched from inside HourlyUGC: the ad goes out from the creator's handle with the brand's budget. impact.com does not list this publicly. 1 2
Who counts the sale: Counted either by the ad platform (Meta) or by HourlyUGC: a connected Shopify store or the Hourly Pixel, last touch within 7 days, with creator links and codes. 1 2 3

Start a campaign on HourlyUGCFacts checked Nov 7, 2026. HourlyUGC is held to the same sourcing rule as every other platform here.

Which pay models each one lists

Side by side

Pay model	impact.com	Superfiliate
Hourly sessions	Not listed publicly	Not listed publicly
Pay per video	Sponsored posts with a fixed fee negotiated per deliverable, paid through performance campaigns or a partner funds transfer. 1 2	Not listed publicly
Commission on sales	Commission on actions as a percentage of the order (help example: 10 % of a $200 sale); dynamic commissioning pays more for new customers, high-margin SKUs or subscribers. 1 2	Commission payouts on sales referred through a creator's landing page, link or promo code; brands can combine commission with a flat fee. 1 2
Flat amount per order	A fixed dollar amount per action (sale, signup, install, free trial), set in template terms. 1	Not listed publicly
Share of ad spend	Not listed publicly	Creators can be paid a percentage of the ad spend behind their content; the UGC ads page lists flat fees, link or code commissions and a share of ad spend, and shows an example at 5 % of spend. 1
Pay per 1,000 views	Not listed publicly	Not listed publicly
Retainers	Ambassador deals with recurring fees; placement fees in template terms can be a monthly payout for regular promoters. 1 2	Not listed publicly
Bonuses	Tiered bonuses and performance-bonus tiers layered on a default payout (help example: 4 % per order rising to 6 % past $200 revenue); placement fees for accepting terms or a first event. 1 2	Not listed publicly
Product seeding	Product gifting as a creator compensation method: creators pick from the brand's catalog (Shopify-synced or uploaded) after being hired; can be the only compensation or combined with a flat fee or performance payout. 1	Gifting and seeding: creators get a one-click link and the gift order is placed automatically in Shopify. 1
Ads launched from the platform	Not listed publicly	Meta Partnership Ads launched from the Meta Ads Suite with bulk ad creation; creators approve access from a deep link into Instagram. Meta only; TikTok is covered only as TikTok Shop collaboration. 1 2
Money and tracking	impact.com	Superfiliate
How sales are attributed	Cross-device, cookieless affiliate tracking with links; promo-code attribution for social and offline purchases; full-funnel attribution beyond last click, with automatic deduplication across channels (they say 10-25 % lower commission spend on average). Online Sale/CPA event types with locking and payout periods set in template terms. 1 2	Discount codes, affiliate links, cobranded creator landing pages and Meta Partnership Ads reported in one dashboard. The brand terms define a covered transaction as a sale referred from a creator's Superfiliate microsite or made with a Superfiliate-provided promo code. Shopify stores only. No attribution window is published. 1 2 3
Platform fee	Starter: $30/month plus 2.5 % of revenue (the page does not define the base). Essentials, Pro and Enterprise list no percentage; setup and onboarding at $250 per hour; 12-month contract; partner payouts above the included monthly amount are billed a la carte with no overage fees. 1	Shopify App Store listing: 3 % of the revenue generated by affiliates on every tier, on top of the monthly subscription. Brand terms (last updated 22 Jun 2022): a subscription fee plus a Covered Transaction Fee of 0-10 % of the gross covered transaction amount excluding shipping and taxes, agreed per brand and not refunded on returns. 1 2
Brand pricing	Starter $30/month plus 2.5 % (Shopify, WooCommerce, BigCommerce, Adobe Commerce, Squarespace, Ecwid, Shoplazza, nopCommerce, Zoho Commerce only; 30-day free trial). Essentials $500/month, includes up to $2,500/month in partner payouts. Pro $2,500/month, includes up to $14,300/month. Enterprise custom. Free for creators and affiliate publishers. 1 2	No prices on superfiliate.com; the only call to action is a demo. Shopify App Store listing: Tier 1 $1,500/month, Tier 2 $2,499/month, Tier 3 $3,499/month, All access $5,000/month, each plus 3 % of affiliate-generated revenue, 21-day free trial, billed in USD every 30 days. 1 2
Creator payout	Free for creators. Withdrawals to a bank account or PayPal in 70+ currencies, with a $10 minimum balance. Autopay by balance threshold (processed the following Tuesday or Thursday) or on a fixed day (1st or 15th); Anytime PayPal for immediate withdrawal of smaller balances. 1 2	Commission or flat-rate payouts via ACH, Venmo, PayPal, store credit and more, with tax filings automated. Payout timing is not published. Compensation is governed by a separate brand-creator agreement; the terms say Superfiliate is not a party to it. 1 2
Regions	Brands are billed in USD; Canada and Australia in local currency; regional pricing for the UK, Germany, Italy, France, Japan and China expected by December 2026. Partner payouts in 70+ currencies; the creator page addresses international and global creators. 1 2	Shopify stores only. No country list is published. Fees are payable in US dollars; the brand terms carry a notice for U.S. customers and California governing law. 1 2
Scale they publish	They say: They say: 6,500+ brands, 250K+ partners, 25m+ creator profiles searchable, 1m+ active partnerships. 1 2	Not listed publicly

What the facts say

Where they overlap

Commission on sales
Product seeding

impact.com lists, Superfiliate does not

Pay per video: Sponsored posts with a fixed fee negotiated per deliverable, paid through performance campaigns or a partner funds transfer.
Flat amount per order: A fixed dollar amount per action (sale, signup, install, free trial), set in template terms.
Retainers: Ambassador deals with recurring fees; placement fees in template terms can be a monthly payout for regular promoters.
Bonuses: Tiered bonuses and performance-bonus tiers layered on a default payout (help example: 4 % per order rising to 6 % past $200 revenue); placement fees for accepting terms or a first event.

Checked Nov 7, 2026

Superfiliate lists, impact.com does not

Share of ad spend: Creators can be paid a percentage of the ad spend behind their content; the UGC ads page lists flat fees, link or code commissions and a share of ad spend, and shows an example at 5 % of spend.
Ads launched from the platform: Meta Partnership Ads launched from the Meta Ads Suite with bulk ad creation; creators approve access from a deep link into Instagram. Meta only; TikTok is covered only as TikTok Shop collaboration.

Checked Nov 7, 2026

Which brand each one fits

From the models each lists, nothing else.

impact.com

brands that can attribute sales and want to pay on orders
brands that budget per approved video
brands that ship product to creators
brands running longer creator programs with retainers or bonuses

Superfiliate

brands that can attribute sales and want to pay on orders
brands running Meta ads with creator videos
brands that ship product to creators

Questions people ask

What do impact.com and Superfiliate have in common?

Both list commission on sales and product seeding on their public pages (checked Nov 7, 2026).

What does impact.com list that Superfiliate does not?

impact.com lists pay per video, flat amount per order, retainers and bonuses. Superfiliate does not list them publicly; that is not the same as not offering them.

What does Superfiliate list that impact.com does not?

Superfiliate lists share of ad spend and ads launched from the platform. impact.com does not list them publicly.

Where do these facts come from?

From each platform's public pages, linked next to every fact with the date we checked. A fact without a public source is not shown.

Sources

Each fact above links to one of these. Checked Nov 7, 2026.

impact.com: impact.com, for creators page · impact.com, checked Nov 7, 2026 · “a flat fee for each piece of content”
impact.com: impact.com help center, payouts and incentives for influencer partnerships · help.impact.com, checked Nov 7, 2026
Superfiliate: Superfiliate home page · superfiliate.com, checked Nov 7, 2026 · “Offer commission or flat rate payouts”
Superfiliate: Superfiliate brand terms, section 7 · superfiliate.com, checked Jun 22, 2022
Superfiliate: Superfiliate, UGC ads platform use case · superfiliate.com, checked Nov 7, 2026 · “Ad Spend Commissions”
impact.com: impact.com help center, performance bonus FAQ · help.impact.com, checked Nov 7, 2026
impact.com: impact.com help center, configure product gifting for your creator campaign · help.impact.com, checked Nov 7, 2026 · “a creator compensation method that rewards creators with free products”
Superfiliate: Superfiliate Meta Ads Suite · superfiliate.com, checked Nov 7, 2026
impact.com: impact.com home page · impact.com, checked Nov 7, 2026 · “Cross-device affiliate tracking with cookieless attribution”
impact.com: impact.com, influencer marketing page · impact.com, checked Nov 7, 2026
Superfiliate: Superfiliate Influencer Hub · superfiliate.com, checked Nov 7, 2026 · “We only support Shopify today”
impact.com: impact.com pricing page · impact.com, checked Nov 7, 2026 · “2.5% of Revenue”
Superfiliate: Superfiliate on the Shopify App Store · apps.shopify.com, checked Nov 7, 2026 · “3% of the revenue generated by your affiliates”
impact.com: impact.com help center, select how often you get paid as a partner · help.impact.com, checked Nov 7, 2026 · “withdraw your funds into your bank or PayPal account”