Compared on public facts

Influee vs Insense

Updated Nov 7, 2026

HourlyUGC is our product. Every fact links to its source. Methodology.

Influee and Insense both list pay per video, product seeding and ads launched from the platform. Insense lists commission on sales, which Influee does not list publicly.

8 facts known on both sides. "Not listed publicly" means we did not find it on their public pages on Nov 7, 2026; it does not mean they lack it.

Why brands pick HourlyUGC over Influee and Insense

HourlyUGC lists 7 ways to pay creators on its public pages: hourly sessions, pay per video, commission on sales, flat amount per order, share of ad spend, pay per 1,000 views and product seeding. A brand can combine them in one campaign. 1 2 3
Influee lists pay per video and product seeding publicly. HourlyUGC also lists hourly sessions, commission on sales, flat amount per order, share of ad spend and pay per 1,000 views, which Influee does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). 1
Insense lists pay per video, commission on sales and product seeding publicly. HourlyUGC also lists hourly sessions, flat amount per order, share of ad spend and pay per 1,000 views, which Insense does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). 1 2
Meta Partnership Ads with the creators' videos, launched from inside HourlyUGC: the ad goes out from the creator's handle with the brand's budget. 1 2
Who counts the sale: Counted either by the ad platform (Meta) or by HourlyUGC: a connected Shopify store or the Hourly Pixel, last touch within 7 days, with creator links and codes. 1 2 3

Start a campaign on HourlyUGCFacts checked Nov 7, 2026. HourlyUGC is held to the same sourcing rule as every other platform here.

Which pay models each one lists

Side by side

Pay model	Influee	Insense
Hourly sessions	Not listed publicly	Not listed publicly
Pay per video	Creators set their own rates; brands pay per delivered video or photo at that rate, separate from the subscription. They say the average 30-second UGC video in the US is $92. Each collaboration allows unlimited content from the same creator at their prices. 1 2	Creators are hired per deal and paid per delivered content; their FAQ says UGC campaigns start at $100 per video. Creator payments are separate from the subscription. 1
Commission on sales	Not listed publicly	Affiliate campaigns: find influencers already in affiliate programs or enrol them in your own, and pay commissions on sales through Insense. Included on the Brand and Agency plans, not on the Trial. 1 2
Flat amount per order	Not listed publicly	Not listed publicly
Share of ad spend	Not listed publicly	Not listed publicly
Pay per 1,000 views	Not listed publicly	Not listed publicly
Retainers	Not listed publicly	Not listed publicly
Bonuses	Not listed publicly	Not listed publicly
Product seeding	Barter collaborations (content in exchange for a free product) are possible; products sent to creators count as part of their payment and are not returned. Paid collaborations also start with the product shipped to the creator. 1 2	Product seeding with a Shopify integration and bulk shipping exports; barter (product-only) campaigns are allowed and then only the subscription is paid. On the Brand and Agency plans. 1 2
Ads launched from the platform	Partnership Ads on Instagram and Spark Ads on TikTok are offered with the creators; Spark codes are compiled in the platform. 1	Meta Partnership Ads: request account-level access from eligible influencers in one click; TikTok Spark Ad codes delivered through Insense. Partnership Ads connections are limited by plan (1 on Trial, 10 on Brand, unlimited on Agency). The ads run from the brand's ad account. 1 2
Money and tracking	Influee	Insense
How sales are attributed	Not listed publicly	Not listed publicly
Platform fee	A marketplace fee on top of each creator payment: 10 % on the listed plans (paying a creator $100 costs $110). 1	A marketplace fee added to each creator payment: 20 % on Trial, 10 % on Brand, 7 % on Agency (pricing page). Their FAQ page instead says a 15 % / 20 % fee on content produced through the platform. 1 2
Brand pricing	Month-to-month subscription, cancel any time: $229 a month (up to 10 creator collaborations a month), $529 (up to 25), $999 (up to 50), custom above. 10 % marketplace fee; creator payments separate. No free trial, but the subscription is refunded in full if no collaboration starts from the first campaign. 1	Trial from $650 for one month (upgrades to Brand unless cancelled 48 hours before it ends); Brand from $500 a month ($1,500 billed quarterly) or $400 a month billed yearly ($4,800); Agency from $800 a month ($2,400 quarterly) or $640 a month yearly ($7,680). Extra seats $30 a month, extra brands $100 a month, 5 extra Partnership Ads connections $125 a month. Creator payments not included. 1
Creator payout	The creator's payment is kept in escrow until the content is delivered and approved by the brand; creators are then paid through Influee within 5-10 days, no invoicing. 1 2	When a brand hires a creator the agreed payment is deducted from the brand's account and held by Insense; once the brand approves the content and completes the deal it moves to the creator's Insense wallet. Withdrawals to PayPal take about 4 business days, to a bank account about 7. 1
Regions	Creators in 30+ countries; their countries page lists 33: the US, Canada, Mexico, Argentina, Brazil, Australia, the UK and most of Europe. 1	They say 115k+ creators across 57+ countries. 1
Scale they publish	They say: They say 180,000+ creators in 30+ countries, 30,000+ vetted creators in the USA, 1,800+ brands and $11M+ paid out to creators. 1 2	They say: They say 115k+ responsive creators across 57+ countries and 3,500+ DTC brands, mobile apps and advertising agencies. 1

What the facts say

Where they overlap

Pay per video
Product seeding
Ads launched from the platform

Influee lists, Insense does not

Nothing in the models we track.

Checked Nov 7, 2026

Insense lists, Influee does not

Commission on sales: Affiliate campaigns: find influencers already in affiliate programs or enrol them in your own, and pay commissions on sales through Insense. Included on the Brand and Agency plans, not on the Trial.

Checked Nov 7, 2026

Which brand each one fits

From the models each lists, nothing else.

Influee

brands that budget per approved video
brands that ship product to creators

Insense

brands that can attribute sales and want to pay on orders
brands that budget per approved video
brands that ship product to creators

Questions people ask

What do Influee and Insense have in common?

Both list pay per video, product seeding and ads launched from the platform on their public pages (checked Nov 7, 2026).

What does Influee list that Insense does not?

Nothing in the pay models we track. Every model Influee lists, Insense lists too.

What does Insense list that Influee does not?

Insense lists commission on sales. Influee does not list it publicly.

Where do these facts come from?

From each platform's public pages, linked next to every fact with the date we checked. A fact without a public source is not shown.

Sources

Each fact above links to one of these. Checked Nov 7, 2026.

Influee: influee.co: Pricing, read 2026-11-07 · influee.co, checked Nov 7, 2026 · “The Average 30s UGC Video Price in USA is $92”
Influee: influee.co: For creators, read 2026-11-07 · influee.co, checked Nov 7, 2026 · “set your own rates”
Insense: insense.pro: Pricing FAQ, read 2026-11-07 · insense.pro, checked Nov 7, 2026 · “UGC campaigns start at $100 per video.”
Insense: insense.pro, home, read 2026-11-07 · insense.pro, checked Nov 7, 2026 · “enrol them into your own program and easily pay commissions through Insense”
Influee: influee.co, home (English), read 2026-11-07 · influee.co, checked Nov 7, 2026 · “within 7 to 10 days after receiving the product”
Insense: insense.pro: FAQ, read 2026-11-07 · insense.pro, checked Nov 7, 2026 · “Yes, you compensate creators by providing them with products or services”
Insense: Insense creator help: A detailed guide of how payments work on Insense, read 2026-11-07 · help-creators.insense.pro, checked Nov 7, 2026 · “Withdrawals to PayPal typically take 4 business days to reach your account.”
Influee: influee.co: UGC creators by country, read 2026-11-07 · influee.co, checked Nov 7, 2026 · “Find Vetted UGC Creators In 30+ Countries!”