Compared on public facts

Influee vs Trend

Updated

HourlyUGC is our product. Every fact links to its source. Methodology.

Influee and Trend both list pay per video and product seeding. Influee also lists ads launched from the platform, which Trend does not list publicly.

6 facts known on both sides. "Not listed publicly" means we did not find it on their public pages on Nov 7, 2026; it does not mean they lack it.

Which pay models each one lists

HourlyPer video% of salesPer orderAd spendPer 1k viewsRetainerBonusesSamplesRuns ads InflueeTrend listed publiclysays nonot listed publicly, checked Nov 7, 2026

Side by side

Pay modelInflueeTrend
Hourly sessions Not listed publicly Not listed publicly
Pay per video Creators set their own rates; brands pay per delivered video or photo at that rate, separate from the subscription. They say the average 30-second UGC video in the US is $92. Each collaboration allows unlimited content from the same creator at their prices. 12 Creator Credits at $9.16 each; hiring a creator costs 20, 40 or 60 credits by skill level and each hired creator delivers 2 videos or 5 photos. Packages from $550 for up to 6 videos. 1
Commission on sales Not listed publicly Not listed publicly
Flat amount per order Not listed publicly Not listed publicly
Share of ad spend Not listed publicly Not listed publicly
Pay per 1,000 views Not listed publicly Not listed publicly
Retainers Not listed publicly Not listed publicly
Bonuses Not listed publicly Not listed publicly
Product seeding Barter collaborations (content in exchange for a free product) are possible; products sent to creators count as part of their payment and are not returned. Paid collaborations also start with the product shipped to the creator. 12 Brands ship their products to the creators; creators earn cash and keep free products. 12
Ads launched from the platform Partnership Ads on Instagram and Spark Ads on TikTok are offered with the creators; Spark codes are compiled in the platform. 1 Not listed publicly
Money and trackingInflueeTrend
How sales are attributed Not listed publicly Not listed publicly
Platform fee A marketplace fee on top of each creator payment: 10 % on the listed plans (paying a creator $100 costs $110). 1 None stated beyond the credits: no subscriptions, software fees or contracts; credits expire 12 months after purchase. 1
Brand pricing Month-to-month subscription, cancel any time: $229 a month (up to 10 creator collaborations a month), $529 (up to 25), $999 (up to 50), custom above. 10 % marketplace fee; creator payments separate. No free trial, but the subscription is refunded in full if no collaboration starts from the first campaign. 1 Credit packages: $550 (60 credits, up to 6 videos), $1,045 (140 credits, up to 14), $1,980 (280 credits, up to 28), $3,872 (560 credits, up to 56). 100 % licensing and distribution rights to approved content. 1
Creator payout The creator's payment is kept in escrow until the content is delivered and approved by the brand; creators are then paid through Influee within 5-10 days, no invoicing. 12 Payment goes to the creator's PayPal account as soon as the brand approves the content; free for creators. 1
Regions Creators in 30+ countries; their countries page lists 33: the US, Canada, Mexico, Argentina, Brazil, Australia, the UK and most of Europe. 1 Not listed publicly
Scale they publish They say: They say 180,000+ creators in 30+ countries, 30,000+ vetted creators in the USA, 1,800+ brands and $11M+ paid out to creators. 12 They say: They say over 1,000 brands; their home-page counters show 18,500+ videos created, 21,000+ photos created, 3,700+ creators in the network, 15K+ creators on the waitlist, 31,500+ videos delivered, 46,000+ images delivered and 20,000+ partnerships completed. 1

What the facts say

Where they overlap

  • Pay per video
  • Product seeding

Influee lists, Trend does not

  • Ads launched from the platform: Partnership Ads on Instagram and Spark Ads on TikTok are offered with the creators; Spark codes are compiled in the platform.

Checked Nov 7, 2026

Trend lists, Influee does not

Nothing in the models we track.

Checked Nov 7, 2026

Which brand each one fits

From the models each lists, nothing else.

Influee

  • brands that budget per approved video
  • brands that ship product to creators

Trend

  • brands that budget per approved video
  • brands that ship product to creators

Questions people ask

What do Influee and Trend have in common?
Both list pay per video and product seeding on their public pages (checked Nov 7, 2026).
What does Influee list that Trend does not?
Influee lists ads launched from the platform. Trend does not list it publicly; that is not the same as not offering it.
What does Trend list that Influee does not?
Nothing in the pay models we track.
Where do these facts come from?
From each platform's public pages, linked next to every fact with the date we checked. A fact without a public source is not shown.

Sources

Each fact above links to one of these. Checked Nov 7, 2026.

  1. Influee: influee.co: Pricing, read 2026-11-07 · influee.co, checked Nov 7, 2026 · “The Average 30s UGC Video Price in USA is $92”
  2. Influee: influee.co: For creators, read 2026-11-07 · influee.co, checked Nov 7, 2026 · “set your own rates”
  3. Trend: trend.io: Pricing, read 2026-11-07 · trend.io, checked Nov 7, 2026 · “Each creator you hire will produce 5 photos or 2 videos”
  4. Influee: influee.co, home (English), read 2026-11-07 · influee.co, checked Nov 7, 2026 · “within 7 to 10 days after receiving the product”
  5. Trend: trend.io: For creators, read 2026-11-07 · trend.io, checked Nov 7, 2026 · “Free Products + Cash”
  6. Influee: influee.co: UGC creators by country, read 2026-11-07 · influee.co, checked Nov 7, 2026 · “Find Vetted UGC Creators In 30+ Countries!”
  7. Trend: trend.io, home, read 2026-11-07 · trend.io, checked Nov 7, 2026 · “Why over 1,000 brands trust us.”