Compared on public facts

Influee vs Vidovo

Updated Nov 7, 2026

HourlyUGC is our product. Every fact links to its source. Methodology.

Influee and Vidovo both list pay per video, product seeding and ads launched from the platform. Vidovo lists share of ad spend and bonuses, which Influee does not list publicly.

7 facts known on both sides. "Not listed publicly" means we did not find it on their public pages on Nov 7, 2026; it does not mean they lack it.

Why brands pick HourlyUGC over Influee and Vidovo

HourlyUGC lists 7 ways to pay creators on its public pages: hourly sessions, pay per video, commission on sales, flat amount per order, share of ad spend, pay per 1,000 views and product seeding. A brand can combine them in one campaign. 1 2 3
Influee lists pay per video and product seeding publicly. HourlyUGC also lists hourly sessions, commission on sales, flat amount per order, share of ad spend and pay per 1,000 views, which Influee does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). 1
Vidovo lists pay per video, share of ad spend, bonuses and product seeding publicly. HourlyUGC also lists hourly sessions, commission on sales, flat amount per order and pay per 1,000 views, which Vidovo does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). Vidovo lists bonuses, which HourlyUGC does not list publicly. 1 2 3
Meta Partnership Ads with the creators' videos, launched from inside HourlyUGC: the ad goes out from the creator's handle with the brand's budget. 1 2
Who counts the sale: Counted either by the ad platform (Meta) or by HourlyUGC: a connected Shopify store or the Hourly Pixel, last touch within 7 days, with creator links and codes. 1 2 3

Start a campaign on HourlyUGCFacts checked Nov 7, 2026. HourlyUGC is held to the same sourcing rule as every other platform here.

Which pay models each one lists

Side by side

Pay model	Influee	Vidovo
Hourly sessions	Not listed publicly	Not listed publicly
Pay per video	Creators set their own rates; brands pay per delivered video or photo at that rate, separate from the subscription. They say the average 30-second UGC video in the US is $92. Each collaboration allows unlimited content from the same creator at their prices. 1 2	Creators set a fixed fee per video or post, and can offer packages; a flat fee is paid when the brand accepts the proposal. 1 2
Commission on sales	Not listed publicly	Not listed publicly
Flat amount per order	Not listed publicly	Not listed publicly
Share of ad spend	Not listed publicly	Performance-based UGC: a percentage of the Meta ad spend behind the creator's video, alone or on top of a fixed fee. The percentage is the same for every creator in a campaign; their example uses 6 %. 1 2
Pay per 1,000 views	Not listed publicly	Not listed publicly
Retainers	Not listed publicly	Not listed publicly
Bonuses	Not listed publicly	Bonuses for top creators; amounts not published. 1
Product seeding	Barter collaborations (content in exchange for a free product) are possible; products sent to creators count as part of their payment and are not returned. Paid collaborations also start with the product shipped to the creator. 1 2	Gift campaigns are supported on the Pro plan. 1
Ads launched from the platform	Partnership Ads on Instagram and Spark Ads on TikTok are offered with the creators; Spark codes are compiled in the platform. 1	The brand connects its Meta ad account and links each ad to a creator's video so spend is counted; Facebook partnership ads are listed on the Enterprise plan. 1 2
Money and tracking	Influee	Vidovo
How sales are attributed	Not listed publicly	The ad spend share is counted from Meta: Vidovo reads the spend of ads linked to a creator's video every day. Pausing an ad stops the share that day. No sales attribution is described. 1
Platform fee	A marketplace fee on top of each creator payment: 10 % on the listed plans (paying a creator $100 costs $110). 1	A marketplace fee of 12 % on Starter and 7 % on Pro, next to the subscription. Ad spend shares in their examples are shown before Vidovo fees. 1 2
Brand pricing	Month-to-month subscription, cancel any time: $229 a month (up to 10 creator collaborations a month), $529 (up to 25), $999 (up to 50), custom above. 10 % marketplace fee; creator payments separate. No free trial, but the subscription is refunded in full if no collaboration starts from the first campaign. 1	Starter $499 a month (1 active campaign, 1 seat); Pro $899 a month (10 campaigns, 3 seats, gift campaigns); Enterprise custom. Brands contact sales to begin. 1
Creator payout	The creator's payment is kept in escrow until the content is delivered and approved by the brand; creators are then paid through Influee within 5-10 days, no invoicing. 1 2	Fixed fees are paid when the brand accepts the proposal. Ad spend shares are paid weekly: each day of spend settles 7 days later and pays out the following Monday. 1
Regions	Creators in 30+ countries; their countries page lists 33: the US, Canada, Mexico, Argentina, Brazil, Australia, the UK and most of Europe. 1	Not listed publicly
Scale they publish	They say: They say 180,000+ creators in 30+ countries, 30,000+ vetted creators in the USA, 1,800+ brands and $11M+ paid out to creators. 1 2	They say: They say 30,000+ vetted creators in one place and 20,000+ in another, and 10,000+ assets delivered for brands. 1

What the facts say

Where they overlap

Pay per video
Product seeding
Ads launched from the platform

Influee lists, Vidovo does not

Nothing in the models we track.

Checked Nov 7, 2026

Vidovo lists, Influee does not

Share of ad spend: Performance-based UGC: a percentage of the Meta ad spend behind the creator's video, alone or on top of a fixed fee. The percentage is the same for every creator in a campaign; their example uses 6 %.
Bonuses: Bonuses for top creators; amounts not published.

Checked Nov 7, 2026

Which brand each one fits

From the models each lists, nothing else.

Influee

brands that budget per approved video
brands that ship product to creators

Vidovo

brands running Meta ads with creator videos
brands that budget per approved video
brands that ship product to creators
brands running longer creator programs with retainers or bonuses

Questions people ask

What do Influee and Vidovo have in common?

Both list pay per video, product seeding and ads launched from the platform on their public pages (checked Nov 7, 2026).

What does Influee list that Vidovo does not?

Nothing in the pay models we track. Every model Influee lists, Vidovo lists too.

What does Vidovo list that Influee does not?

Vidovo lists share of ad spend and bonuses. Influee does not list them publicly.

Where do these facts come from?

From each platform's public pages, linked next to every fact with the date we checked. A fact without a public source is not shown.

Sources

Each fact above links to one of these. Checked Nov 7, 2026.

Influee: influee.co: Pricing, read 2026-11-07 · influee.co, checked Nov 7, 2026 · “The Average 30s UGC Video Price in USA is $92”
Influee: influee.co: For creators, read 2026-11-07 · influee.co, checked Nov 7, 2026 · “set your own rates”
Vidovo: vidovo.com: For UGC creators, read 2026-11-07 · vidovo.com, checked Nov 7, 2026 · “Set a fixed fee per video or social media post,”
Vidovo: vidovo.com: Performance-based UGC, read 2026-11-07 · vidovo.com, checked Nov 7, 2026
Influee: influee.co, home (English), read 2026-11-07 · influee.co, checked Nov 7, 2026 · “within 7 to 10 days after receiving the product”
Vidovo: vidovo.com: Pricing, read 2026-11-07 · vidovo.com, checked Nov 7, 2026
Influee: influee.co: UGC creators by country, read 2026-11-07 · influee.co, checked Nov 7, 2026 · “Find Vetted UGC Creators In 30+ Countries!”
Vidovo: vidovo.com, home, read 2026-11-07 · vidovo.com, checked Nov 7, 2026