Compared on public facts

Influencer Hero vs Insense

Updated Nov 7, 2026

HourlyUGC is our product. Every fact links to its source. Methodology.

Influencer Hero and Insense both list product seeding. Insense lists pay per video, commission on sales and ads launched from the platform, which Influencer Hero does not list publicly.

4 facts known on both sides. "Not listed publicly" means we did not find it on their public pages on Nov 7, 2026; it does not mean they lack it.

Why brands pick HourlyUGC over Influencer Hero and Insense

HourlyUGC lists 7 ways to pay creators on its public pages: hourly sessions, pay per video, commission on sales, flat amount per order, share of ad spend, pay per 1,000 views and product seeding. A brand can combine them in one campaign. 1 2 3
Influencer Hero lists product seeding publicly. HourlyUGC also lists hourly sessions, pay per video, commission on sales, flat amount per order, share of ad spend and pay per 1,000 views, which Influencer Hero does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). 1
Insense lists pay per video, commission on sales and product seeding publicly. HourlyUGC also lists hourly sessions, flat amount per order, share of ad spend and pay per 1,000 views, which Insense does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). 1 2
Meta Partnership Ads with the creators' videos, launched from inside HourlyUGC: the ad goes out from the creator's handle with the brand's budget. Influencer Hero does not list this publicly. 1 2
Who counts the sale: Counted either by the ad platform (Meta) or by HourlyUGC: a connected Shopify store or the Hourly Pixel, last touch within 7 days, with creator links and codes. 1 2 3

Start a campaign on HourlyUGCFacts checked Nov 7, 2026. HourlyUGC is held to the same sourcing rule as every other platform here.

Which pay models each one lists

Side by side

Pay model	Influencer Hero	Insense
Hourly sessions	Not listed publicly	Not listed publicly
Pay per video	Not listed publicly	Creators are hired per deal and paid per delivered content; their FAQ says UGC campaigns start at $100 per video. Creator payments are separate from the subscription. 1
Commission on sales	Not listed publicly	Affiliate campaigns: find influencers already in affiliate programs or enrol them in your own, and pay commissions on sales through Insense. Included on the Brand and Agency plans, not on the Trial. 1 2
Flat amount per order	Not listed publicly	Not listed publicly
Share of ad spend	Not listed publicly	Not listed publicly
Pay per 1,000 views	Not listed publicly	Not listed publicly
Retainers	Not listed publicly	Not listed publicly
Bonuses	Not listed publicly	Not listed publicly
Product seeding	Product seeding and gifting workflow on every plan: products and samples shipped to creators with delivery tracking, and gifting cost tracked. 1 2	Product seeding with a Shopify integration and bulk shipping exports; barter (product-only) campaigns are allowed and then only the subscription is paid. On the Brand and Agency plans. 1 2
Ads launched from the platform	Not listed publicly	Meta Partnership Ads: request account-level access from eligible influencers in one click; TikTok Spark Ad codes delivered through Insense. Partnership Ads connections are limited by plan (1 on Trial, 10 on Brand, unlimited on Agency). The ads run from the brand's ad account. 1 2
Money and tracking	Influencer Hero	Insense
How sales are attributed	Affiliate links and discount codes per creator on all plans, with clicks and conversions reported; leaked codes are detected and rotated. 1 2	Not listed publicly
Platform fee	Not listed publicly	A marketplace fee added to each creator payment: 20 % on Trial, 10 % on Brand, 7 % on Agency (pricing page). Their FAQ page instead says a 15 % / 20 % fee on content produced through the platform. 1 2
Brand pricing	Standard $649, Pro $1,049 and Business $2,490 a month on quarterly terms; $519 / $839 / $1,992 a month semi-annually; $454 / $734 / $1,743 a month yearly. Enterprise on request. Quarterly plans need a 3-month commitment. 1	Trial from $650 for one month (upgrades to Brand unless cancelled 48 hours before it ends); Brand from $500 a month ($1,500 billed quarterly) or $400 a month billed yearly ($4,800); Agency from $800 a month ($2,400 quarterly) or $640 a month yearly ($7,680). Extra seats $30 a month, extra brands $100 a month, 5 extra Partnership Ads connections $125 a month. Creator payments not included. 1
Creator payout	Automated creator payouts in batches, including international, capped by plan (20, 200 or 500 a month; unlimited on Enterprise). Their product screen shows a 0.5 % fee on batch payouts; the page does not say which plans it applies to. 1 2	When a brand hires a creator the agreed payment is deducted from the brand's account and held by Insense; once the brand approves the content and completes the deal it moves to the creator's Insense wallet. Withdrawals to PayPal take about 4 business days, to a bank account about 7. 1
Regions	Not listed publicly	They say 115k+ creators across 57+ countries. 1
Scale they publish	They say: They say 1,200+ brands and 150+ agencies, and a database of 450M+ creators. 1	They say: They say 115k+ responsive creators across 57+ countries and 3,500+ DTC brands, mobile apps and advertising agencies. 1

What the facts say

Where they overlap

Product seeding

Influencer Hero lists, Insense does not

Nothing in the models we track.

Checked Nov 7, 2026

Insense lists, Influencer Hero does not

Pay per video: Creators are hired per deal and paid per delivered content; their FAQ says UGC campaigns start at $100 per video. Creator payments are separate from the subscription.
Commission on sales: Affiliate campaigns: find influencers already in affiliate programs or enrol them in your own, and pay commissions on sales through Insense. Included on the Brand and Agency plans, not on the Trial.
Ads launched from the platform: Meta Partnership Ads: request account-level access from eligible influencers in one click; TikTok Spark Ad codes delivered through Insense. Partnership Ads connections are limited by plan (1 on Trial, 10 on Brand, unlimited on Agency). The ads run from the brand's ad account.

Checked Nov 7, 2026

Which brand each one fits

From the models each lists, nothing else.

Influencer Hero

brands that ship product to creators

Insense

brands that can attribute sales and want to pay on orders
brands that budget per approved video
brands that ship product to creators

Questions people ask

What do Influencer Hero and Insense have in common?

Both list product seeding on their public pages (checked Nov 7, 2026).

What does Influencer Hero list that Insense does not?

Nothing in the pay models we track. Every model Influencer Hero lists, Insense lists too.

What does Insense list that Influencer Hero does not?

Insense lists pay per video, commission on sales and ads launched from the platform. Influencer Hero does not list them publicly.

Where do these facts come from?

From each platform's public pages, linked next to every fact with the date we checked. A fact without a public source is not shown.

Sources

Each fact above links to one of these. Checked Nov 7, 2026.

Insense: insense.pro: Pricing FAQ, read 2026-11-07 · insense.pro, checked Nov 7, 2026 · “UGC campaigns start at $100 per video.”
Insense: insense.pro, home, read 2026-11-07 · insense.pro, checked Nov 7, 2026 · “enrol them into your own program and easily pay commissions through Insense”
Influencer Hero: influencer-hero.com, home, read 2026-11-07 · influencer-hero.com, checked Nov 7, 2026 · “Automatically ship products and samples to your creators and track every delivery.”
Influencer Hero: influencer-hero.com: Pricing, read 2026-11-07 · influencer-hero.com, checked Nov 7, 2026 · “Product seeding & gifting workflow”
Insense: insense.pro: FAQ, read 2026-11-07 · insense.pro, checked Nov 7, 2026 · “Yes, you compensate creators by providing them with products or services”
Insense: Insense creator help: A detailed guide of how payments work on Insense, read 2026-11-07 · help-creators.insense.pro, checked Nov 7, 2026 · “Withdrawals to PayPal typically take 4 business days to reach your account.”