Compared on public facts
Launchpoint vs Make Influence
HourlyUGC is our product. Every fact links to its source. Methodology.
Launchpoint and Make Influence both list pay per video, commission on sales, bonuses and product seeding. Launchpoint also lists share of ad spend, pay per 1,000 views, retainers and ads launched from the platform, which Make Influence does not list publicly. Make Influence lists flat amount per order, which Launchpoint does not list publicly.
10 facts known on both sides. "Not listed publicly" means we did not find it on their public pages on Nov 7, 2026; it does not mean they lack it.
Which pay models each one lists
Side by side
| Pay model | Launchpoint | Make Influence |
|---|---|---|
| Hourly sessions | Not listed publicly | Not listed publicly |
| Pay per video | A fixed fee per approved video on Performance UGC; Canvas UGC pays a per-video base the pricing guide puts at $20-40. 12 | A fixed fee for agreed content on an agreed date, or a base fee plus commission, often with product included. 12 |
| Commission on sales | Performance UGC pays creators a share of the GMV their ads drive, attributed from click to checkout; the blog calls it a GMV share on attributed sales after the ad launches. Rates are not published. 12 | Commission on tracked results: a share of sales, or a fixed amount per sale or per click. The brand chooses the basis: sales, clicks or leads. 12 |
| Flat amount per order | Not listed publicly | A fixed amount per sale is one of the commission options. 1 |
| Share of ad spend | Percentage-of-ad-spend pay on the budget behind a creator's video (page example: creators earn 3 % of spend), offered alongside base content rates and GMV share. 12 | Not listed publicly |
| Pay per 1,000 views | CPM on verified organic views (home example: 1.2M verified views, $1,200) plus view-bonus ladders staggered at 10K, 50K, 100K views and up, which the Canvas UGC post says average out to a $2-4 CPM. 12 | Not listed publicly |
| Retainers | A monthly retainer on Performance UGC that renews while ROAS holds above target; Canvas UGC pays a guaranteed weekly baseline plus view bonuses. 12 | Not listed publicly |
| Bonuses | View bonuses (example: passed 1M views, +$500) and prompt-based bonuses (example: talking head, +$20), computed automatically with flat fees. 1 | Top performers can get extra compensation as bonuses or invitations to private campaigns. 1 |
| Product seeding | Product seeding workflow: samples are refundable (creator pays at checkout and is refunded on approval) or free through a discount code, fulfilled via Amazon or FedEx; shipping is covered by the platform fee. 12 | Product-only collaborations: the creator receives the product and no fee. 1 |
| Ads launched from the platform | Meta Partnership Ads permission is requested and granted inside Launchpoint and the ad runs from the creator's handle; TikTok Spark codes are collected automatically on video approval; bulk Meta ad launch is part of the managed service. Also an invite-only Launchpoint Delivery Network placing creator ads in partner apps. 12 | Not listed publicly |
| Money and tracking | Launchpoint | Make Influence |
| How sales are attributed | GMV share attributed from click to checkout; the brand imports its Shopify catalog so sales tie back to the right ad; a sale is attributed through a tracked code, link or ad; mobile installs via AppsFlyer, Branch, Singular, Kochava and RevenueCat. Views are verified with duplicate and fraud checks before payment; the terms pay creators on verified views within a two-week performance window. 12 | A tracking link per creator with a cookie of up to 30 days, an IP fallback kept up to three months for in-app browsers, and per-creator discount codes on Shopify, WooCommerce, PrestaShop and Magento. Code sales show in the creator report, not the campaign report. 12 |
| Platform fee | A 10 % platform fee on top of creator pay, covering sourcing, contracting, 1099s, shipping, briefing, review, posting, payouts and reporting, with no upfront fees or contracts (blog, Jun 2026); the home page is not where the fee appears and lower tiers at higher spend are not published. The terms (11 Sep 2026) add a creative usage fee of 1 % of attributable ad spend for authorized paid media and 3 % for unauthorized use. 123 | A service fee as a percentage of the commission paid to creators: 30 % (Entry), 25 % (Basic), 20 % (Growth), 15 % (Full Service Pro), charged only when results happen. The Danish page adds 10 % on fixed upfront payments and says the fee covers commission and UGC. 123 |
| Brand pricing | No price list; demo-led (the /pricing page returns 404). Brands pay creator compensation plus the 10 % fee. The pricing guide's Canvas UGC benchmarks: per-video base $20-40, view-bonus ladder averaging $3-5 CPM, weekly baseline; one-off feed posts $60-300. 12 | A monthly subscription plus the service fee. English page: Entry 95 EUR a month (80 billed yearly), Basic 535 EUR (455), Growth 805 EUR (685), Full Service Pro from 1,205 EUR (1,025); optional onboarding 670 EUR. Danish page: 595, 3,400, 5,100 and 7,650 DKK a month. Their example: a 100 EUR sale at 10 % commission costs the brand 13 EUR on Entry. 12 |
| Creator payout | ACH, PayPal, Venmo or another method Launchpoint selects, to a verified payout method in the creator's legal name; due about 14 days after the performance window closes and no later than 30 days after the campaign ends; W-9 or W-8 collected before payment and 1099s filed where thresholds are met (terms). The home page shows a Venmo payout and says creators are paid when the numbers clear. 12 | Earned commission is paid to creators automatically by the platform; method and timing are not given on the pages read. 1 |
| Regions | No country list; the terms say the platform may not be available in all locations and exclude sanctioned jurisdictions. US tax handling (W-9, 1099-NEC) is built in; the company is Launchpoint, Inc. with open roles in New York City. 12 | Based in Aarhus, Denmark, with the site in English, Danish and Swedish. A full country list is not given. 12 |
| Scale they publish | They say: They say: trusted by hundreds of companies, a 20,000+ verified creator network, more than 2 billion tracked post views and 10 million+ paid-ad impressions; case claims include 350M+ organic views and 700+ creators for Higgsfield and 800+ creator videos in 30 days for Uber. 123 | They say: They say 1,500+ companies, 3,000+ campaigns, 5,000+ approved influencers, 930,000+ sales tracked, 500M DKK+ revenue generated (incl. VAT) and 60M DKK+ paid out in commission. 12 |
What the facts say
Where they overlap
- Pay per video
- Commission on sales
- Bonuses
- Product seeding
Launchpoint lists, Make Influence does not
- Share of ad spend: Percentage-of-ad-spend pay on the budget behind a creator's video (page example: creators earn 3 % of spend), offered alongside base content rates and GMV share.
- Pay per 1,000 views: CPM on verified organic views (home example: 1.2M verified views, $1,200) plus view-bonus ladders staggered at 10K, 50K, 100K views and up, which the Canvas UGC post says average out to a $2-4 CPM.
- Retainers: A monthly retainer on Performance UGC that renews while ROAS holds above target; Canvas UGC pays a guaranteed weekly baseline plus view bonuses.
- Ads launched from the platform: Meta Partnership Ads permission is requested and granted inside Launchpoint and the ad runs from the creator's handle; TikTok Spark codes are collected automatically on video approval; bulk Meta ad launch is part of the managed service. Also an invite-only Launchpoint Delivery Network placing creator ads in partner apps.
Checked Nov 7, 2026
Make Influence lists, Launchpoint does not
- Flat amount per order: A fixed amount per sale is one of the commission options.
Checked Nov 7, 2026
Which brand each one fits
From the models each lists, nothing else.
Launchpoint
- brands that can attribute sales and want to pay on orders
- brands running Meta ads with creator videos
- brands that budget per approved video
- brands paying for organic reach per 1,000 views
- brands that ship product to creators
- brands running longer creator programs with retainers or bonuses
Make Influence
- brands that can attribute sales and want to pay on orders
- brands that budget per approved video
- brands that ship product to creators
- brands running longer creator programs with retainers or bonuses
Questions people ask
What do Launchpoint and Make Influence have in common?
Both list pay per video, commission on sales, bonuses and product seeding on their public pages (checked Nov 7, 2026).
What does Launchpoint list that Make Influence does not?
Launchpoint lists share of ad spend, pay per 1,000 views, retainers and ads launched from the platform. Make Influence does not list them publicly; that is not the same as not offering them.
What does Make Influence list that Launchpoint does not?
Make Influence lists flat amount per order. Launchpoint does not list it publicly.
Where do these facts come from?
From each platform's public pages, linked next to every fact with the date we checked. A fact without a public source is not shown.
Sources
Each fact above links to one of these. Checked Nov 7, 2026.
- Launchpoint: Launchpoint, Performance UGC page · launchpointhq.com, checked Nov 7, 2026 · “A fixed fee per approved video”
- Launchpoint: Launchpoint blog, pricing guide · launchpointhq.com, checked Jun 5, 2026
- Make Influence: makeinfluence.com: How it works (brands), read 2026-11-07 · makeinfluence.com, checked Nov 7, 2026 · “An agreed amount for agreed deliverables, on an agreed date.”
- Launchpoint: Launchpoint blog, GMV share creator commission guide (updated 2 Sep 2026) · launchpointhq.com, checked Sep 2, 2026
- Make Influence: makeinfluence.com: Pricing (English), read 2026-11-07 · makeinfluence.com, checked Nov 7, 2026 · “whether that is on sales, clicks or leads.”
- Launchpoint: Launchpoint blog, ad spend share deals (updated 7 Sep 2026) · launchpointhq.com, checked Sep 7, 2026 · “We support percentage-of-ad-spend pay alongside base content rates and attributed-GMV share.”
- Launchpoint: Launchpoint home page · launchpointhq.com, checked Nov 7, 2026 · “CPM 1.2M verified views $1,200”
- Launchpoint: Launchpoint blog, Canvas UGC: what it is, how it works · launchpointhq.com, checked Jun 2, 2026
- Launchpoint: Launchpoint terms of service · launchpointhq.com, checked Sep 11, 2026
- Make Influence: makeinfluence.com: Priser (Danish pricing page), read 2026-11-07 · makeinfluence.com, checked Nov 7, 2026 · “10% service fee på upfront-betalinger”
- Make Influence: makeinfluence.com, home, read 2026-11-07 · makeinfluence.com, checked Nov 7, 2026