Compared on public facts

Shopify Collabs vs Superfiliate

Updated Nov 7, 2026

HourlyUGC is our product. Every fact links to its source. Methodology.

Shopify Collabs and Superfiliate both list commission on sales and product seeding. Superfiliate lists share of ad spend and ads launched from the platform, which Shopify Collabs does not list publicly.

6 facts known on both sides. "Not listed publicly" means we did not find it on their public pages on Nov 7, 2026; it does not mean they lack it.

Why brands pick HourlyUGC over Shopify Collabs and Superfiliate

HourlyUGC lists 7 ways to pay creators on its public pages: hourly sessions, pay per video, commission on sales, flat amount per order, share of ad spend, pay per 1,000 views and product seeding. A brand can combine them in one campaign. 1 2 3
Shopify Collabs lists commission on sales and product seeding publicly. HourlyUGC also lists hourly sessions, pay per video, flat amount per order, share of ad spend and pay per 1,000 views, which Shopify Collabs does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). 1
Superfiliate lists commission on sales, share of ad spend and product seeding publicly. HourlyUGC also lists hourly sessions, pay per video, flat amount per order and pay per 1,000 views, which Superfiliate does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). 1 2
Meta Partnership Ads with the creators' videos, launched from inside HourlyUGC: the ad goes out from the creator's handle with the brand's budget. Shopify Collabs does not list this publicly. 1 2
Who counts the sale: Counted either by the ad platform (Meta) or by HourlyUGC: a connected Shopify store or the Hourly Pixel, last touch within 7 days, with creator links and codes. 1 2 3

Start a campaign on HourlyUGCFacts checked Nov 7, 2026. HourlyUGC is held to the same sourcing rule as every other platform here.

Which pay models each one lists

Side by side

Pay model	Shopify Collabs	Superfiliate
Hourly sessions	Not listed publicly	Not listed publicly
Pay per video	Not listed publicly	Not listed publicly
Commission on sales	Creators earn a percentage commission on the sales they drive; the listing names custom, product-level and tiered commissions. 1 2	Commission payouts on sales referred through a creator's landing page, link or promo code; brands can combine commission with a flat fee. 1 2
Flat amount per order	Not listed publicly	Not listed publicly
Share of ad spend	Not listed publicly	Creators can be paid a percentage of the ad spend behind their content; the UGC ads page lists flat fees, link or code commissions and a share of ad spend, and shows an example at 5 % of spend. 1
Pay per 1,000 views	Not listed publicly	Not listed publicly
Retainers	Not listed publicly	Not listed publicly
Bonuses	Not listed publicly	Not listed publicly
Product seeding	Merchants send creators product gifts or a discount on a purchase from the Gifts tab. 1 2	Gifting and seeding: creators get a one-click link and the gift order is placed automatically in Shopify. 1
Ads launched from the platform	Not listed publicly	Meta Partnership Ads launched from the Meta Ads Suite with bulk ad creation; creators approve access from a deep link into Instagram. Meta only; TikTok is covered only as TikTok Shop collaboration. 1 2
Money and tracking	Shopify Collabs	Superfiliate
How sales are attributed	Sales are tracked through each creator's affiliate links and discount codes in the merchant's Shopify store. Commissions sit in a holding period set by the merchant (default 30 days) before they are billed. 1 2	Discount codes, affiliate links, cobranded creator landing pages and Meta Partnership Ads reported in one dashboard. The brand terms define a covered transaction as a sale referred from a creator's Superfiliate microsite or made with a Superfiliate-provided promo code. Shopify stores only. No attribution window is published. 1 2 3
Platform fee	A 2.9 % processing fee on every automatic commission payment, shown on the merchant's Shopify bill. 1	Shopify App Store listing: 3 % of the revenue generated by affiliates on every tier, on top of the monthly subscription. Brand terms (last updated 22 Jun 2022): a subscription fee plus a Covered Transaction Fee of 0-10 % of the gross covered transaction amount excluding shipping and taxes, agreed per brand and not refunded on returns. 1 2
Brand pricing	Free to install from the Shopify App Store; additional charges may apply, including the 2.9 % processing fee on automatic payments. Charges billed in USD. 1	No prices on superfiliate.com; the only call to action is a demo. Shopify App Store listing: Tier 1 $1,500/month, Tier 2 $2,499/month, Tier 3 $3,499/month, All access $5,000/month, each plus 3 % of affiliate-generated revenue, 21-day free trial, billed in USD every 30 days. 1 2
Creator payout	After the holding period the commission is added to the merchant's next Shopify bill, then paid to creators who activated automatic payouts (Hyperwallet: PayPal or bank transfer). Payouts run twice a month, in USD, once the balance is at least $25. 1 2 3	Commission or flat-rate payouts via ACH, Venmo, PayPal, store credit and more, with tax filings automated. Payout timing is not published. Compensation is governed by a separate brand-creator agreement; the terms say Superfiliate is not a party to it. 1 2
Regions	Not listed publicly	Shopify stores only. No country list is published. Fees are payable in US dollars; the brand terms carry a notice for U.S. customers and California governing law. 1 2
Scale they publish	Not listed publicly	Not listed publicly

What the facts say

Where they overlap

Commission on sales
Product seeding

Shopify Collabs lists, Superfiliate does not

Nothing in the models we track.

Checked Nov 7, 2026

Superfiliate lists, Shopify Collabs does not

Share of ad spend: Creators can be paid a percentage of the ad spend behind their content; the UGC ads page lists flat fees, link or code commissions and a share of ad spend, and shows an example at 5 % of spend.
Ads launched from the platform: Meta Partnership Ads launched from the Meta Ads Suite with bulk ad creation; creators approve access from a deep link into Instagram. Meta only; TikTok is covered only as TikTok Shop collaboration.

Checked Nov 7, 2026

Which brand each one fits

From the models each lists, nothing else.

Shopify Collabs

brands that can attribute sales and want to pay on orders
brands that ship product to creators

Superfiliate

brands that can attribute sales and want to pay on orders
brands running Meta ads with creator videos
brands that ship product to creators

Questions people ask

What do Shopify Collabs and Superfiliate have in common?

Both list commission on sales and product seeding on their public pages (checked Nov 7, 2026).

What does Shopify Collabs list that Superfiliate does not?

Nothing in the pay models we track. Every model Shopify Collabs lists, Superfiliate lists too.

What does Superfiliate list that Shopify Collabs does not?

Superfiliate lists share of ad spend and ads launched from the platform. Shopify Collabs does not list them publicly.

Where do these facts come from?

From each platform's public pages, linked next to every fact with the date we checked. A fact without a public source is not shown.

Sources

Each fact above links to one of these. Checked Nov 7, 2026.

Shopify Collabs: Shopify App Store: Shopify Collabs listing, read 2026-11-07 · apps.shopify.com, checked Nov 7, 2026 · “Track & pay affiliate commissions automatically via your Shopify bill.”
Shopify Collabs: Shopify Help Center: Collabs, paying creators (merchants), read 2026-11-07 · help.shopify.com, checked Nov 7, 2026 · “commission earned by the creator is 10%”
Superfiliate: Superfiliate home page · superfiliate.com, checked Nov 7, 2026 · “Offer commission or flat rate payouts”
Superfiliate: Superfiliate brand terms, section 7 · superfiliate.com, checked Jun 22, 2022
Superfiliate: Superfiliate, UGC ads platform use case · superfiliate.com, checked Nov 7, 2026 · “Ad Spend Commissions”
Shopify Collabs: Shopify Help Center: Shopify Collabs, read 2026-11-07 · help.shopify.com, checked Nov 7, 2026
Superfiliate: Superfiliate Meta Ads Suite · superfiliate.com, checked Nov 7, 2026
Superfiliate: Superfiliate Influencer Hub · superfiliate.com, checked Nov 7, 2026 · “We only support Shopify today”
Superfiliate: Superfiliate on the Shopify App Store · apps.shopify.com, checked Nov 7, 2026 · “3% of the revenue generated by your affiliates”
Shopify Collabs: Shopify Help Center: Collabs, getting paid (creators), read 2026-11-07 · help.shopify.com, checked Nov 7, 2026 · “Automatic payouts are then scheduled to be paid out twice per month”