Compared on public facts

Social Snowball vs UpPromote

Updated Nov 7, 2026

HourlyUGC is our product. Every fact links to its source. Methodology.

Social Snowball and UpPromote both list commission on sales, bonuses and product seeding. Social Snowball also lists flat amount per order, which UpPromote does not list publicly.

8 facts known on both sides. "Not listed publicly" means we did not find it on their public pages on Nov 7, 2026; it does not mean they lack it.

Why brands pick HourlyUGC over Social Snowball and UpPromote

HourlyUGC lists 7 ways to pay creators on its public pages: hourly sessions, pay per video, commission on sales, flat amount per order, share of ad spend, pay per 1,000 views and product seeding. A brand can combine them in one campaign. 1 2 3
Social Snowball lists commission on sales, flat amount per order, bonuses and product seeding publicly. HourlyUGC also lists hourly sessions, pay per video, share of ad spend and pay per 1,000 views, which Social Snowball does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). Social Snowball lists bonuses, which HourlyUGC does not list publicly. 1 2
UpPromote lists commission on sales, bonuses and product seeding publicly. HourlyUGC also lists hourly sessions, pay per video, flat amount per order, share of ad spend and pay per 1,000 views, which UpPromote does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). UpPromote lists bonuses, which HourlyUGC does not list publicly. 1
Meta Partnership Ads with the creators' videos, launched from inside HourlyUGC: the ad goes out from the creator's handle with the brand's budget. Social Snowball and UpPromote do not list this publicly. 1 2
Who counts the sale: Counted either by the ad platform (Meta) or by HourlyUGC: a connected Shopify store or the Hourly Pixel, last touch within 7 days, with creator links and codes. 1 2 3

Start a campaign on HourlyUGCFacts checked Nov 7, 2026. HourlyUGC is held to the same sourcing rule as every other platform here.

Which pay models each one lists

Side by side

Pay model	Social Snowball	UpPromote
Hourly sessions	Not listed publicly	Not listed publicly
Pay per video	Not listed publicly	Not listed publicly
Commission on sales	Percentage commissions on affiliate orders, set per program or per product (product-level commissions). 1 2	Commission on referred orders, with commission tiers; orders are recorded and commission is calculated automatically. 1
Flat amount per order	A fixed amount per product sold, through product-level commissions (requires cash or store-credit payouts). 1	Not listed publicly
Share of ad spend	Not listed publicly	Not listed publicly
Pay per 1,000 views	Not listed publicly	Not listed publicly
Retainers	Not listed publicly	Not listed publicly
Bonuses	Performance bonuses and tiered benefits; gift tiers reached at performance milestones. 1 2	A performance bonus feature next to commission tiers and multi-level networks. 1
Product seeding	Product seeding: influencers redeem gifts from their affiliate dashboard; new creators can receive a gift automatically on onboarding. 1 2	Product gifting and free product samples for partners. 1
Ads launched from the platform	Not listed publicly	Not listed publicly
Money and tracking	Social Snowball	UpPromote
How sales are attributed	Auto-generated affiliate links and discount codes. Safelinks turn an affiliate link into a unique, single-use discount code for every click, to stop coupon leaks. Attribution windows are configurable per program (lengths not published). Shopify and TikTok Shop integrations. 1 2	Links, coupons, connected customers and connected products, used together. No cookie window is given on the home page. 1
Platform fee	Shopify App Store listing: Snow Day starts at $249/month plus 3 % of affiliate revenue; Blizzard starts at $899/month with a custom plan. Affiliates pay no service fee. The FAQ page on socialsnowball.io still describes Dusting $19/month plus 10 % of affiliate revenue, Snow Day $59/month plus 3 %, and Blizzard $499/month with no commission fees; the site's /pricing page returned 404 on 2026-11-07, so the two sources disagree. 1 2 3	A performance fee on sales from approved referrals tracked in the app: 2 % (Growth), 1.5 % (Professional), 1 % (Enterprise); none on the Free plan. Charged monthly. 1
Brand pricing	Shopify App Store listing: Snow Day from $249/month plus 3 % of affiliate revenue; Blizzard from $899/month, custom. The socialsnowball.io FAQ lists older tiers (Dusting $19, Snow Day $59, Blizzard $499). No free trial is stated on the app listing. 1 2	Free $0; Growth $29.99 a month ($24.99 billed yearly); Professional $89.99 ($74.99); Enterprise $199.99 ($166.66). 14-day trial on every paid plan. Marketplace listing from Growth up. 1 2
Creator payout	Brands bulk-send cash, gift-card and store-credit payouts; the app listing lists PayPal, ACH, bank transfers, card payouts and multi-currency, with Tremendous as an integration. Affiliates pick how to redeem earnings in a self-serve portal with over 700 reward options. Payout timing is not published. The affiliate terms say compensation may be money, goods or services, as stated in each campaign description. 1 2 3	Payouts by PayPal or store credit, scheduled by date or cycle or sent on approval, with minimum thresholds the brand sets. PayPal auto-pay is listed under Professional; a Wise bank transfer integration is also listed. 1 2
Regions	No country list is published. Runs as a Shopify app; the app listing mentions multi-currency payouts and gives a developer address in Miami, Florida. 1	Not listed publicly
Scale they publish	They say: They say they power programs for over 3,500 brands. 1	They say: They say 250,000+ customers, 3,500+ Shopify Plus stores, $2.05B+ partner GMV tracked and $110M in commissions paid. 1

What the facts say

Where they overlap

Commission on sales
Bonuses
Product seeding

Social Snowball lists, UpPromote does not

Flat amount per order: A fixed amount per product sold, through product-level commissions (requires cash or store-credit payouts).

Checked Nov 7, 2026

UpPromote lists, Social Snowball does not

Nothing in the models we track.

Checked Nov 7, 2026

Which brand each one fits

From the models each lists, nothing else.

Social Snowball

brands that can attribute sales and want to pay on orders
brands that ship product to creators
brands running longer creator programs with retainers or bonuses

UpPromote

brands that can attribute sales and want to pay on orders
brands that ship product to creators
brands running longer creator programs with retainers or bonuses

Questions people ask

What do Social Snowball and UpPromote have in common?

Both list commission on sales, bonuses and product seeding on their public pages (checked Nov 7, 2026).

What does Social Snowball list that UpPromote does not?

Social Snowball lists flat amount per order. UpPromote does not list it publicly; that is not the same as not offering it.

What does UpPromote list that Social Snowball does not?

Nothing in the pay models we track.

Where do these facts come from?

From each platform's public pages, linked next to every fact with the date we checked. A fact without a public source is not shown.

Sources

Each fact above links to one of these. Checked Nov 7, 2026.

Social Snowball: Social Snowball help center, product-level commissions · intercom.help, checked Oct 24, 2025 · “assign either a percentage or a fixed amount for each product”
Social Snowball: Social Snowball on the Shopify App Store · apps.shopify.com, checked Nov 7, 2026
UpPromote: uppromote.com, home, read 2026-11-07 · uppromote.com, checked Nov 7, 2026 · “New orders get recorded and commissions get calculated accordingly.”
Social Snowball: Social Snowball, influencer marketing page · socialsnowball.io, checked Nov 7, 2026 · “tiers with gifts that can be earned by hitting performance milestones”
Social Snowball: Social Snowball home page · socialsnowball.io, checked Nov 7, 2026
Social Snowball: Social Snowball FAQ page · socialsnowball.io, checked Nov 7, 2026 · “The Blizzard plan is $499/m, with no commission fees ever.”
Social Snowball: Social Snowball affiliate terms of service · socialsnowball.io, checked Jun 20, 2024 · “We do not currently charge Affiliates any service fee”
UpPromote: uppromote.com: Pricing, read 2026-11-07 · uppromote.com, checked Nov 7, 2026 · “applies only to sales from approved referrals tracked in app.”