Compared on public facts

Ainfluencer vs Cohley

Updated Nov 7, 2026

HourlyUGC is our product. Every fact links to its source. Methodology.

Ainfluencer and Cohley both list pay per video and product seeding. Ainfluencer also lists commission on sales, which Cohley does not list publicly. Cohley lists ads launched from the platform, which Ainfluencer does not list publicly.

5 facts known on both sides. "Not listed publicly" means we did not find it on their public pages on Nov 7, 2026; it does not mean they lack it.

Why brands pick HourlyUGC over Ainfluencer and Cohley

HourlyUGC lists 7 ways to pay creators on its public pages: hourly sessions, pay per video, commission on sales, flat amount per order, share of ad spend, pay per 1,000 views and product seeding. A brand can combine them in one campaign. 1 2 3
Ainfluencer lists pay per video, commission on sales and product seeding publicly. HourlyUGC also lists hourly sessions, flat amount per order, share of ad spend and pay per 1,000 views, which Ainfluencer does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). 1 2
Cohley lists pay per video and product seeding publicly. HourlyUGC also lists hourly sessions, commission on sales, flat amount per order, share of ad spend and pay per 1,000 views, which Cohley does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). 1 2
Meta Partnership Ads with the creators' videos, launched from inside HourlyUGC: the ad goes out from the creator's handle with the brand's budget. Ainfluencer does not list this publicly. 1 2
Who counts the sale: Counted either by the ad platform (Meta) or by HourlyUGC: a connected Shopify store or the Hourly Pixel, last touch within 7 days, with creator links and codes. 1 2 3

Start a campaign on HourlyUGCFacts checked Nov 7, 2026. HourlyUGC is held to the same sourcing rule as every other platform here.

Which pay models each one lists

Side by side

Pay model	Ainfluencer	Cohley
Hourly sessions	Not listed publicly	Not listed publicly
Pay per video	The brand and the creator negotiate the fee, content type and delivery date for each collaboration. 1	Creator compensation per asset is set by the brand in each brief; their FAQ guidance is UGC videos from around $250 and UGC photos from around $50. Cohley says it never takes a cut of creator compensation. 1
Commission on sales	Affiliate collaborations with commission set by the brand; lower plans have a minimum commission rate. Pay-per-sale partnerships are offered to Amazon sellers. 1 2	Not listed publicly
Flat amount per order	Not listed publicly	Not listed publicly
Share of ad spend	Not listed publicly	Not listed publicly
Pay per 1,000 views	Not listed publicly	Not listed publicly
Retainers	Not listed publicly	Not listed publicly
Bonuses	Not listed publicly	Not listed publicly
Product seeding	Product seeding allowances rise with the plan; the top plan adds creator selection and shipment tracking. 1	Product seeding at $35 per completed creator, pay-as-you-go; the product cost is separate; shipping is automated for Shopify brands. Creators receive product rather than cash on seeding briefs. 1 2
Ads launched from the platform	Not listed publicly	Instagram Partnership Ad authorization codes are collected during the creator upload flow, so the brand can run ads through the creator's handle from its own ad account. 1
Money and tracking	Ainfluencer	Cohley
How sales are attributed	Not listed publicly	Not listed publicly
Platform fee	A transaction fee as a percentage of payments to influencers and affiliates, lower on higher plans and separate from the plan price; the rates did not load on the page. The Shopify app page says no platform fees. 1 2	Custom pricing based on the amount of content generated; creator compensation is billed separately and never marked up, they say. Product seeding is $35 per completed creator on top of the product cost. 1 2
Brand pricing	Not listed publicly	Custom. A 3-month paid Pilot or a 12-month Annual package; they say the Annual includes a $6,000 creator compensation bonus. Their FAQ says most brands budget $2,500 to $3,000 per brief in creator compensation, yielding 10 to 20 pieces of content. 1 2
Creator payout	The brand pays into Ainfluencer Trust (escrow), and the fee is released to the creator on confirmed delivery; auto-payouts are listed as a feature. 1 2	Creators are paid after the brand approves the content (their FAQ). Their creator terms say payment comes not earlier than 30 days after the campaign's end date and that creators bear PayPal fees of 2.9 % of compensation. 1
Regions	Not listed publicly	Built for mid-market and enterprise brands selling physical products in the US and Canada, they say. 1
Scale they publish	They say: They say over 5,000,000 creators can be reached. 1	They say: They say a network of 200,000+ vetted creators and a 90 %+ completion rate on product seeding. 1 2

What the facts say

Where they overlap

Pay per video
Product seeding

Ainfluencer lists, Cohley does not

Commission on sales: Affiliate collaborations with commission set by the brand; lower plans have a minimum commission rate. Pay-per-sale partnerships are offered to Amazon sellers.

Checked Nov 7, 2026

Cohley lists, Ainfluencer does not

Ads launched from the platform: Instagram Partnership Ad authorization codes are collected during the creator upload flow, so the brand can run ads through the creator's handle from its own ad account.

Checked Nov 7, 2026

Which brand each one fits

From the models each lists, nothing else.

Ainfluencer

brands that can attribute sales and want to pay on orders
brands that budget per approved video
brands that ship product to creators

Cohley

brands that budget per approved video
brands that ship product to creators

Questions people ask

What do Ainfluencer and Cohley have in common?

Both list pay per video and product seeding on their public pages (checked Nov 7, 2026).

What does Ainfluencer list that Cohley does not?

Ainfluencer lists commission on sales. Cohley does not list it publicly; that is not the same as not offering it.

What does Cohley list that Ainfluencer does not?

Cohley lists ads launched from the platform. Ainfluencer does not list it publicly.

Where do these facts come from?

From each platform's public pages, linked next to every fact with the date we checked. A fact without a public source is not shown.

Sources

Each fact above links to one of these. Checked Nov 7, 2026.

Ainfluencer: ainfluencer.com, home, read 2026-11-07 · ainfluencer.com, checked Nov 7, 2026 · “Negotiate fees, content type, and delivery date with influencers.”
Cohley: cohley.com: FAQ (read through search-engine snippets on 2026-11-07; the site returned 403 to direct fetches) · cohley.com, checked Nov 7, 2026 · “UGC videos start at around $250 and UGC photos start at around $50”
Ainfluencer: ainfluencer.com: Pricing, read 2026-11-07 · ainfluencer.com, checked Nov 7, 2026
Cohley: cohley.com: Product Seeding (read through search-engine snippets on 2026-11-07; the site returned 403 to direct fetches) · cohley.com, checked Nov 7, 2026 · “$35 per completed creator”
Cohley: Cohley blog: Introducing Product Seeding (read through search-engine snippets on 2026-11-07) · cohley.com, checked Nov 7, 2026 · “Pricing is $35 per completed post.”
Cohley: Cohley blog: What Meta actually requires for creator ads in 2026 (read through search-engine snippets on 2026-11-07) · cohley.com, checked Nov 7, 2026 · “collects Instagram Partnership Ad authorization codes during the creator upload flow”
Cohley: cohley.com: Pricing and Plans (read through search-engine snippets on 2026-11-07; the site returned 403 to direct fetches) · cohley.com, checked Nov 7, 2026 · “all plans have custom pricing based on the amount of content you generate”
Cohley: cohley.com: Creator Terms and Conditions (read through search-engine snippets on 2026-11-07) · cohley.com, checked Nov 7, 2026 · “not earlier than thirty (30) days after the end date for any campaign”
Cohley: cohley.com, home (read through search-engine snippets on 2026-11-07; the site returned 403 to direct fetches) · cohley.com, checked Nov 7, 2026 · “selling physical products in the US and Canada”