Platform profile

Cohley

An enterprise creator-content platform with custom pricing, where brands set per-asset creator pay in each brief and can run product seeding paid per completed creator.

Updated Nov 7, 2026

cohley.com 2 of 9 pay models listed publicly

HourlyUGC is our product. Every fact links to its source. Methodology.

Why brands pick HourlyUGC over Cohley

HourlyUGC lists 7 ways to pay creators on its public pages: hourly sessions, pay per video, commission on sales, flat amount per order, share of ad spend, pay per 1,000 views and product seeding. A brand can combine them in one campaign. 1 2 3
Cohley lists pay per video and product seeding publicly. HourlyUGC also lists hourly sessions, commission on sales, flat amount per order, share of ad spend and pay per 1,000 views, which Cohley does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). 1 2
Meta Partnership Ads with the creators' videos, launched from inside HourlyUGC: the ad goes out from the creator's handle with the brand's budget. 1 2
Who counts the sale: Counted either by the ad platform (Meta) or by HourlyUGC: a connected Shopify store or the Hourly Pixel, last touch within 7 days, with creator links and codes. 1 2 3

Start a campaign on HourlyUGCFacts checked Nov 7, 2026. HourlyUGC is held to the same sourcing rule as every other platform here.

Cohley lists pay per video and product seeding on its public pages. Hourly sessions, commission on sales, flat amount per order, share of ad spend, pay per 1,000 views, retainers and bonuses are not listed publicly (checked Nov 7, 2026).

Pay models

Pay model	Listed publicly	Detail and source
Hourly sessions	–	Not listed publicly (checked Nov 7, 2026)
Pay per video	✓ Yes	Creator compensation per asset is set by the brand in each brief; their FAQ guidance is UGC videos from around $250 and UGC photos from around $50. Cohley says it never takes a cut of creator compensation.1 “UGC videos start at around $250 and UGC photos start at around $50”
Commission on sales	–	Not listed publicly (checked Nov 7, 2026)
Flat amount per order	–	Not listed publicly (checked Nov 7, 2026)
Share of ad spend	–	Not listed publicly (checked Nov 7, 2026)
Pay per 1,000 views	–	Not listed publicly (checked Nov 7, 2026)
Retainers	–	Not listed publicly (checked Nov 7, 2026)
Bonuses	–	Not listed publicly (checked Nov 7, 2026)
Product seeding	✓ Yes	Product seeding at $35 per completed creator, pay-as-you-go; the product cost is separate; shipping is automated for Shopify brands. Creators receive product rather than cash on seeding briefs.1 2 “$35 per completed creator”
Ads launched from the platform	✓ Yes	Instagram Partnership Ad authorization codes are collected during the creator upload flow, so the brand can run ads through the creator's handle from its own ad account.1 “collects Instagram Partnership Ad authorization codes during the creator upload flow”

Fees, attribution, payouts

How sales are attributed	Not listed publicly (checked Nov 7, 2026)
Platform fee	Custom pricing based on the amount of content generated; creator compensation is billed separately and never marked up, they say. Product seeding is $35 per completed creator on top of the product cost. 1 2
Brand pricing	Custom. A 3-month paid Pilot or a 12-month Annual package; they say the Annual includes a $6,000 creator compensation bonus. Their FAQ says most brands budget $2,500 to $3,000 per brief in creator compensation, yielding 10 to 20 pieces of content. 1 2
Creator payout	Creators are paid after the brand approves the content (their FAQ). Their creator terms say payment comes not earlier than 30 days after the campaign's end date and that creators bear PayPal fees of 2.9 % of compensation. 1
Regions	Built for mid-market and enterprise brands selling physical products in the US and Canada, they say. 1
Scale they publish	They say: They say a network of 200,000+ vetted creators and a 90 %+ completion rate on product seeding. 1 2

Is Cohley legit? What the public record shows

From Cohley's own public pages, checked Nov 7, 2026. No verdict: what is public, and what is not.

Cohley runs at cohley.com and lists pay per video and product seeding on its public pages, checked Nov 7, 2026, read on 12 public pages. What is not on those pages is shown as not listed publicly. This site gives no verdict: it shows the public record, with a source and a date on every fact.

Company: Cohley runs at cohley.com. Built for mid-market and enterprise brands selling physical products in the US and Canada, they say.
How creators are paid: Pay per video and Product seeding listed publicly. Creators are paid after the brand approves the content (their FAQ). Their creator terms say payment comes not earlier than 30 days after the campaign's end date and that creators bear PayPal fees of 2.9 % of compensation.
What brands pay: Custom pricing based on the amount of content generated; creator compensation is billed separately and never marked up, they say. Product seeding is $35 per completed creator on top of the product cost. Custom. A 3-month paid Pilot or a 12-month Annual package; they say the Annual includes a $6,000 creator compensation bonus. Their FAQ says most brands budget $2,500 to $3,000 per brief in creator compensation, yielding 10 to 20 pieces of content.
What it says about its scale: They say a network of 200,000+ vetted creators and a 90 %+ completion rate on product seeding.
Where we read it: 12 public pages on cohley.com, each linked under Sources below, checked Nov 7, 2026.
Not on its public pages: Hourly sessions, commission on sales, flat amount per order, share of ad spend, pay per 1,000 views, retainers and bonuses. Not listed publicly is not the same as not offered.

Fits, from the facts

Enterprise product seeding paid per completed creator
Per-asset UGC where the brand sets creator pay and the platform takes no cut of it

Notes

cohley.com answered 403 to every direct fetch on 2026-11-07 (WebFetch and headless Chrome). Every cell above was read from search-engine snippets of the named cohley.com page on that date and should be re-read directly before a page leans on it. Their FAQ (paid after approval) and their creator terms (not earlier than 30 days after the campaign ends) describe payment timing differently.

Sources

Checked Nov 7, 2026. Send a correction with a public URL and we update the fact and its date.

cohley.com: FAQ (read through search-engine snippets on 2026-11-07; the site returned 403 to direct fetches) · cohley.com, checked Nov 7, 2026 · “UGC videos start at around $250 and UGC photos start at around $50”
cohley.com: Product Seeding (read through search-engine snippets on 2026-11-07; the site returned 403 to direct fetches) · cohley.com, checked Nov 7, 2026 · “$35 per completed creator”
Cohley blog: Introducing Product Seeding (read through search-engine snippets on 2026-11-07) · cohley.com, checked Nov 7, 2026 · “Pricing is $35 per completed post.”
Cohley blog: What Meta actually requires for creator ads in 2026 (read through search-engine snippets on 2026-11-07) · cohley.com, checked Nov 7, 2026 · “collects Instagram Partnership Ad authorization codes during the creator upload flow”
cohley.com: Pricing and Plans (read through search-engine snippets on 2026-11-07; the site returned 403 to direct fetches) · cohley.com, checked Nov 7, 2026 · “all plans have custom pricing based on the amount of content you generate”
cohley.com: Creator Terms and Conditions (read through search-engine snippets on 2026-11-07) · cohley.com, checked Nov 7, 2026 · “not earlier than thirty (30) days after the end date for any campaign”
cohley.com, home (read through search-engine snippets on 2026-11-07; the site returned 403 to direct fetches) · cohley.com, checked Nov 7, 2026 · “selling physical products in the US and Canada”