Compared on public facts

Cohley vs Stack Influence

Updated Nov 7, 2026

HourlyUGC is our product. Every fact links to its source. Methodology.

Cohley and Stack Influence both list product seeding and ads launched from the platform. Cohley also lists pay per video, which Stack Influence does not list publicly.

5 facts known on both sides. "Not listed publicly" means we did not find it on their public pages on Nov 7, 2026; it does not mean they lack it.

Why brands pick HourlyUGC over Cohley and Stack Influence

HourlyUGC lists 7 ways to pay creators on its public pages: hourly sessions, pay per video, commission on sales, flat amount per order, share of ad spend, pay per 1,000 views and product seeding. A brand can combine them in one campaign. 1 2 3
Cohley lists pay per video and product seeding publicly. HourlyUGC also lists hourly sessions, commission on sales, flat amount per order, share of ad spend and pay per 1,000 views, which Cohley does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). 1 2
Stack Influence lists product seeding publicly. HourlyUGC also lists hourly sessions, pay per video, commission on sales, flat amount per order, share of ad spend and pay per 1,000 views, which Stack Influence does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). 1
Meta Partnership Ads with the creators' videos, launched from inside HourlyUGC: the ad goes out from the creator's handle with the brand's budget. 1 2
Who counts the sale: Counted either by the ad platform (Meta) or by HourlyUGC: a connected Shopify store or the Hourly Pixel, last touch within 7 days, with creator links and codes. 1 2 3

Start a campaign on HourlyUGCFacts checked Nov 7, 2026. HourlyUGC is held to the same sourcing rule as every other platform here.

Which pay models each one lists

Side by side

Pay model	Cohley	Stack Influence
Hourly sessions	Not listed publicly	Not listed publicly
Pay per video	Creator compensation per asset is set by the brand in each brief; their FAQ guidance is UGC videos from around $250 and UGC photos from around $50. Cohley says it never takes a cut of creator compensation. 1	Not listed publicly
Commission on sales	Not listed publicly	Not listed publicly
Flat amount per order	Not listed publicly	Not listed publicly
Share of ad spend	Not listed publicly	Not listed publicly
Pay per 1,000 views	Not listed publicly	Not listed publicly
Retainers	Not listed publicly	Not listed publicly
Bonuses	Not listed publicly	Not listed publicly
Product seeding	Product seeding at $35 per completed creator, pay-as-you-go; the product cost is separate; shipping is automated for Shopify brands. Creators receive product rather than cash on seeding briefs. 1 2	Creators are compensated with the brand's products; outreach and product fulfillment are handled by Stack Influence. 1 2
Ads launched from the platform	Instagram Partnership Ad authorization codes are collected during the creator upload flow, so the brand can run ads through the creator's handle from its own ad account. 1	Creator content run as Meta ads from creator profiles with whitelisting ad codes, and organic TikTok posts turned into Spark Ads. Who runs the ads is not stated. 1 2
Money and tracking	Cohley	Stack Influence
How sales are attributed	Not listed publicly	Not listed publicly
Platform fee	Custom pricing based on the amount of content generated; creator compensation is billed separately and never marked up, they say. Product seeding is $35 per completed creator on top of the product cost. 1 2	No monthly fee; brands pay a flat fee per completed creator post, and the managed campaign is included. 1 2
Brand pricing	Custom. A 3-month paid Pilot or a 12-month Annual package; they say the Annual includes a $6,000 creator compensation bonus. Their FAQ says most brands budget $2,500 to $3,000 per brief in creator compensation, yielding 10 to 20 pieces of content. 1 2	They say $30 per creator post on average, with full rights to the UGC included. No range or minimum is given. 1
Creator payout	Creators are paid after the brand approves the content (their FAQ). Their creator terms say payment comes not earlier than 30 days after the campaign's end date and that creators bear PayPal fees of 2.9 % of compensation. 1	Not listed publicly
Regions	Built for mid-market and enterprise brands selling physical products in the US and Canada, they say. 1	Not listed publicly
Scale they publish	They say: They say a network of 200,000+ vetted creators and a 90 %+ completion rate on product seeding. 1 2	They say: They say 410k vetted creators, thousands of brands, and campaigns that scale to 3,000 posts a month. 1 2

What the facts say

Where they overlap

Product seeding
Ads launched from the platform

Cohley lists, Stack Influence does not

Pay per video: Creator compensation per asset is set by the brand in each brief; their FAQ guidance is UGC videos from around $250 and UGC photos from around $50. Cohley says it never takes a cut of creator compensation.

Checked Nov 7, 2026

Stack Influence lists, Cohley does not

Nothing in the models we track.

Checked Nov 7, 2026

Which brand each one fits

From the models each lists, nothing else.

Cohley

brands that budget per approved video
brands that ship product to creators

Stack Influence

brands that ship product to creators

Questions people ask

What do Cohley and Stack Influence have in common?

Both list product seeding and ads launched from the platform on their public pages (checked Nov 7, 2026).

What does Cohley list that Stack Influence does not?

Cohley lists pay per video. Stack Influence does not list it publicly; that is not the same as not offering it.

What does Stack Influence list that Cohley does not?

Nothing in the pay models we track.

Where do these facts come from?

From each platform's public pages, linked next to every fact with the date we checked. A fact without a public source is not shown.

Sources

Each fact above links to one of these. Checked Nov 7, 2026.

Cohley: cohley.com: FAQ (read through search-engine snippets on 2026-11-07; the site returned 403 to direct fetches) · cohley.com, checked Nov 7, 2026 · “UGC videos start at around $250 and UGC photos start at around $50”
Cohley: cohley.com: Product Seeding (read through search-engine snippets on 2026-11-07; the site returned 403 to direct fetches) · cohley.com, checked Nov 7, 2026 · “$35 per completed creator”
Cohley: Cohley blog: Introducing Product Seeding (read through search-engine snippets on 2026-11-07) · cohley.com, checked Nov 7, 2026 · “Pricing is $35 per completed post.”
Stack Influence: stackinfluence.com, home, read 2026-11-07 · stackinfluence.com, checked Nov 7, 2026 · “simply pay Micro Influencers with your products”
Stack Influence: stackinfluence.com: Pricing, read 2026-11-07 · stackinfluence.com, checked Nov 7, 2026 · “automated creator outreach, product fulfillment, and campaign execution”
Cohley: Cohley blog: What Meta actually requires for creator ads in 2026 (read through search-engine snippets on 2026-11-07) · cohley.com, checked Nov 7, 2026 · “collects Instagram Partnership Ad authorization codes during the creator upload flow”
Stack Influence: stackinfluence.com: Advertising solutions, read 2026-11-07 · stackinfluence.com, checked Nov 7, 2026 · “Run Meta Ads directly from creator profiles with whitelisting ad codes.”
Cohley: cohley.com: Pricing and Plans (read through search-engine snippets on 2026-11-07; the site returned 403 to direct fetches) · cohley.com, checked Nov 7, 2026 · “all plans have custom pricing based on the amount of content you generate”
Cohley: cohley.com: Creator Terms and Conditions (read through search-engine snippets on 2026-11-07) · cohley.com, checked Nov 7, 2026 · “not earlier than thirty (30) days after the end date for any campaign”
Cohley: cohley.com, home (read through search-engine snippets on 2026-11-07; the site returned 403 to direct fetches) · cohley.com, checked Nov 7, 2026 · “selling physical products in the US and Canada”