Compared on public facts

GoAffPro vs Later (formerly Mavely)

Updated Nov 7, 2026

HourlyUGC is our product. Every fact links to its source. Methodology.

GoAffPro and Later (formerly Mavely) both list commission on sales and bonuses.

4 facts known on both sides. "Not listed publicly" means we did not find it on their public pages on Nov 7, 2026; it does not mean they lack it.

Why brands pick HourlyUGC over GoAffPro and Later (formerly Mavely)

HourlyUGC lists 7 ways to pay creators on its public pages: hourly sessions, pay per video, commission on sales, flat amount per order, share of ad spend, pay per 1,000 views and product seeding. A brand can combine them in one campaign. 1 2 3
GoAffPro lists commission on sales and bonuses publicly. HourlyUGC also lists hourly sessions, pay per video, flat amount per order, share of ad spend, pay per 1,000 views and product seeding, which GoAffPro does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). GoAffPro lists bonuses, which HourlyUGC does not list publicly. 1 2
Later (formerly Mavely) lists commission on sales and bonuses publicly. HourlyUGC also lists hourly sessions, pay per video, flat amount per order, share of ad spend, pay per 1,000 views and product seeding, which Later (formerly Mavely) does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). Later (formerly Mavely) lists bonuses, which HourlyUGC does not list publicly. 1
Meta Partnership Ads with the creators' videos, launched from inside HourlyUGC: the ad goes out from the creator's handle with the brand's budget. GoAffPro and Later (formerly Mavely) do not list this publicly. 1 2
Who counts the sale: Counted either by the ad platform (Meta) or by HourlyUGC: a connected Shopify store or the Hourly Pixel, last touch within 7 days, with creator links and codes. 1 2 3

Start a campaign on HourlyUGCFacts checked Nov 7, 2026. HourlyUGC is held to the same sourcing rule as every other platform here.

Which pay models each one lists

Side by side

Pay model	GoAffPro	Later (formerly Mavely)
Hourly sessions	Not listed publicly	Not listed publicly
Pay per video	Not listed publicly	Not listed publicly
Commission on sales	Affiliates earn commission on the sales they refer; multi-level chains and custom compensation plans are available. 1 2	Creators earn commission on sales through their affiliate links, counted on the full cart; no rates are published. 1 2
Flat amount per order	Not listed publicly	Not listed publicly
Share of ad spend	Not listed publicly	Not listed publicly
Pay per 1,000 views	Not listed publicly	Not listed publicly
Retainers	Not listed publicly	Not listed publicly
Bonuses	Targets and bonuses are part of the Premium plan. 1	Monthly bonuses for creators, plus referral commission; amounts not published. 1
Product seeding	Not listed publicly	Not listed publicly
Ads launched from the platform	Not listed publicly	Not listed publicly
Money and tracking	GoAffPro	Later (formerly Mavely)
How sales are attributed	Affiliate tracking from landing to conversion through the app installed on the store. Cookie window and code tracking are not described on the pages read. 1	Affiliate links shared by the creator, with clicks and sales tracked as they happen. No attribution window is given. 1
Platform fee	Not listed publicly	No fees, applications or follower minimums for creators. A brand-side fee is not published on this page. 1
Brand pricing	Hobby at no cost (for stores under 100 daily orders, unlimited affiliates and sales); Premium $49 a month; Business from $99 a month; Enterprise custom. 1	Not listed publicly
Creator payout	Automatic payouts through PayPal Payouts; a payout scheduler is on the Premium plan. 1 2	Not listed publicly
Regions	Not listed publicly	Not listed publicly
Scale they publish	They say: They say more than 50,000 stores onboarded, $250 million in sales from affiliates and $35 million in commissions earned. 1 2	They say: They say thousands of brands to choose from; no creator count. A creator testimonial claims over $320k earned in 2025 (their claim). 1

What the facts say

Where they overlap

Commission on sales
Bonuses

GoAffPro lists, Later (formerly Mavely) does not

Nothing in the models we track.

Checked Nov 7, 2026

Later (formerly Mavely) lists, GoAffPro does not

Nothing in the models we track.

Checked Nov 7, 2026

Which brand each one fits

From the models each lists, nothing else.

GoAffPro

brands that can attribute sales and want to pay on orders
brands running longer creator programs with retainers or bonuses

Later (formerly Mavely)

brands that can attribute sales and want to pay on orders
brands running longer creator programs with retainers or bonuses

Questions people ask

What do GoAffPro and Later (formerly Mavely) have in common?

Both list commission on sales and bonuses on their public pages (checked Nov 7, 2026).

What does GoAffPro list that Later (formerly Mavely) does not?

Nothing in the pay models we track. Every model GoAffPro lists, Later (formerly Mavely) lists too.

What does Later (formerly Mavely) list that GoAffPro does not?

Nothing in the pay models we track.

Where do these facts come from?

From each platform's public pages, linked next to every fact with the date we checked. A fact without a public source is not shown.

Sources

Each fact above links to one of these. Checked Nov 7, 2026.

GoAffPro: goaffpro.com, home, read 2026-11-07 · goaffpro.com, checked Nov 7, 2026 · “earning $35 million in commissions”
Later (formerly Mavely): later.com: Creator affiliate platform, read 2026-11-07 · later.com, checked Nov 7, 2026 · “Earn through affiliate links, brand campaigns, monthly bonuses, and referral commission.”
GoAffPro: goaffpro.com: Pricing, read 2026-11-07 · goaffpro.com, checked Nov 7, 2026