Compared on public facts

GRIN vs Make Influence

Updated Nov 7, 2026

HourlyUGC is our product. Every fact links to its source. Methodology.

GRIN and Make Influence both list pay per video, commission on sales and product seeding. Make Influence lists flat amount per order and bonuses, which GRIN does not list publicly.

9 facts known on both sides. "Not listed publicly" means we did not find it on their public pages on Nov 7, 2026; it does not mean they lack it.

Why brands pick HourlyUGC over GRIN and Make Influence

HourlyUGC lists 7 ways to pay creators on its public pages: hourly sessions, pay per video, commission on sales, flat amount per order, share of ad spend, pay per 1,000 views and product seeding. A brand can combine them in one campaign. 1 2 3
GRIN lists pay per video, commission on sales and product seeding publicly. HourlyUGC also lists hourly sessions, flat amount per order, share of ad spend and pay per 1,000 views, which GRIN does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). 1 2 3
Make Influence lists pay per video, commission on sales, flat amount per order, bonuses and product seeding publicly. HourlyUGC also lists hourly sessions, share of ad spend and pay per 1,000 views, which Make Influence does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). Make Influence lists bonuses, which HourlyUGC does not list publicly. 1
Meta Partnership Ads with the creators' videos, launched from inside HourlyUGC: the ad goes out from the creator's handle with the brand's budget. GRIN and Make Influence do not list this publicly. 1 2
Who counts the sale: Counted either by the ad platform (Meta) or by HourlyUGC: a connected Shopify store or the Hourly Pixel, last touch within 7 days, with creator links and codes. 1 2 3

Start a campaign on HourlyUGCFacts checked Nov 7, 2026. HourlyUGC is held to the same sourcing rule as every other platform here.

Which pay models each one lists

Side by side

Pay model	GRIN	Make Influence
Hourly sessions	Not listed publicly	Not listed publicly
Pay per video	Paid and UGC programs with a flat creator fee set per program, marked fixed or negotiable; terms lock at acceptance. Per-video pricing is not itemised publicly. 1	A fixed fee for agreed content on an agreed date, or a base fee plus commission, often with product included. 1 2
Commission on sales	Affiliate programs with links, codes and commissions; commissions are paid from the brand's funded wallet and tracked in a commissions ledger. 1 2	Commission on tracked results: a share of sales, or a fixed amount per sale or per click. The brand chooses the basis: sales, clicks or leads. 1 2
Flat amount per order	Not listed publicly	A fixed amount per sale is one of the commission options. 1
Share of ad spend	Not listed publicly	Not listed publicly
Pay per 1,000 views	Not listed publicly	Not listed publicly
Retainers	Not listed publicly	Not listed publicly
Bonuses	Not listed publicly	Top performers can get extra compensation as bonuses or invitations to private campaigns. 1
Product seeding	Gifting and seeding programs on every plan, with monthly gift limits by plan; a gift counts when its $0 order or shipment is created in GRIN. Gifting-only campaigns need no wallet deposit. 1 2	Product-only collaborations: the creator receives the product and no fee. 1
Ads launched from the platform	Not listed publicly	Not listed publicly
Money and tracking	GRIN	Make Influence
How sales are attributed	Affiliate links and discount codes. Shopify connects in one click; custom or headless stores send signed order webhooks through the API naming the creator who drove each sale, on every plan including Free. No attribution window is published. 1	A tracking link per creator with a cookie of up to 30 days, an IP fallback kept up to three months for in-app browsers, and per-creator discount codes on Shopify, WooCommerce, PrestaShop and Magento. Code sales show in the creator report, not the campaign report. 1 2
Platform fee	A management fee is added on top of every wallet deposit: 20 % on Free, 10 % on Starter, 7 % on Growth, 5 % on Scale, custom on Enterprise. Charged at funding; not refunded if unspent funds are withdrawn. Card deposits may carry a processing fee; ACH is the lowest-cost option. GRIN says it takes nothing from what creators earn. 1	A service fee as a percentage of the commission paid to creators: 30 % (Entry), 25 % (Basic), 20 % (Growth), 15 % (Full Service Pro), charged only when results happen. The Danish page adds 10 % on fixed upfront payments and says the fee covers commission and UGC. 1 2 3
Brand pricing	Free $0/month (2 live campaigns, 10 gifts in total, 20 % fee); Starter $200/month (10 % fee, 100 gifts/month, 30-day free trial); Growth $500/month (7 %, 300 gifts/month, multiple brands); Scale $1,500/month (5 %, 1,000 gifts/month); Enterprise custom with annual agreement. Prices monthly in USD. Paid and affiliate campaigns need at least $250 in the wallet before going live. 1	A monthly subscription plus the service fee. English page: Entry 95 EUR a month (80 billed yearly), Basic 535 EUR (455), Growth 805 EUR (685), Full Service Pro from 1,205 EUR (1,025); optional onboarding 670 EUR. Danish page: 595, 3,400, 5,100 and 7,650 DKK a month. Their example: a 100 EUR sale at 10 % commission costs the brand 13 EUR on Entry. 1 2
Creator payout	Creator fees are held in escrow in the brand's wallet until payout. The pricing page says payouts go through Stripe with tax handling; the help center article for non-U.S. creators (6 Aug 2026) says payments are sent as a bank transfer processed through Trolley after a W-8BEN is on file, with 24 % withholding without a verified foreign tax ID. Unclaimed payments expire after 30 days and return to the brand's creator fund. No payout schedule is published. 1 2	Earned commission is paid to creators automatically by the platform; method and timing are not given on the pages read. 1
Regions	No country list is published. Prices are in USD; reporting and payouts are described as correct in any currency; non-U.S. creators are paid by bank transfer after a W-8BEN. 1 2	Based in Aarhus, Denmark, with the site in English, Danish and Swedish. A full country list is not given. 1 2
Scale they publish	They say: They say: $1.2B+ in creator-driven GMV, 5,000 brands since 2017, 700K+ creators supported, $215M+ earned by creators. 1	They say: They say 1,500+ companies, 3,000+ campaigns, 5,000+ approved influencers, 930,000+ sales tracked, 500M DKK+ revenue generated (incl. VAT) and 60M DKK+ paid out in commission. 1 2

What the facts say

Where they overlap

Pay per video
Commission on sales
Product seeding

GRIN lists, Make Influence does not

Nothing in the models we track.

Checked Nov 7, 2026

Make Influence lists, GRIN does not

Flat amount per order: A fixed amount per sale is one of the commission options.
Bonuses: Top performers can get extra compensation as bonuses or invitations to private campaigns.

Checked Nov 7, 2026

Which brand each one fits

From the models each lists, nothing else.

GRIN

brands that can attribute sales and want to pay on orders
brands that budget per approved video
brands that ship product to creators

Make Influence

brands that can attribute sales and want to pay on orders
brands that budget per approved video
brands that ship product to creators
brands running longer creator programs with retainers or bonuses

Questions people ask

What do GRIN and Make Influence have in common?

Both list pay per video, commission on sales and product seeding on their public pages (checked Nov 7, 2026).

What does GRIN list that Make Influence does not?

Nothing in the pay models we track. Every model GRIN lists, Make Influence lists too.

What does Make Influence list that GRIN does not?

Make Influence lists flat amount per order and bonuses. GRIN does not list them publicly.

Where do these facts come from?

From each platform's public pages, linked next to every fact with the date we checked. A fact without a public source is not shown.

Sources

Each fact above links to one of these. Checked Nov 7, 2026.

GRIN: GRIN platform page · grin.co, checked Nov 7, 2026 · “When a program includes a paid fee, GRIN automatically requires the terms”
Make Influence: makeinfluence.com: How it works (brands), read 2026-11-07 · makeinfluence.com, checked Nov 7, 2026 · “An agreed amount for agreed deliverables, on an agreed date.”
GRIN: GRIN home page · grin.co, checked Nov 7, 2026 · “Affiliate links, codes and commissions”
GRIN: GRIN pricing page · grin.co, checked Nov 7, 2026
Make Influence: makeinfluence.com: Pricing (English), read 2026-11-07 · makeinfluence.com, checked Nov 7, 2026 · “whether that is on sales, clicks or leads.”
Make Influence: makeinfluence.com: Priser (Danish pricing page), read 2026-11-07 · makeinfluence.com, checked Nov 7, 2026 · “10% service fee på upfront-betalinger”
GRIN: GRIN help center, setting up payouts as a non-U.S. resident · intercom.help, checked Aug 6, 2026 · “processed through Trolley”
Make Influence: makeinfluence.com, home, read 2026-11-07 · makeinfluence.com, checked Nov 7, 2026