Platform profile

GRIN

Creator management platform with gifting, affiliate and paid programs, an escrow wallet for creator payments, and published self-serve plans with a management fee on deposits.

Updated Nov 7, 2026

grin.co 3 of 9 pay models listed publicly

HourlyUGC is our product. Every fact links to its source. Methodology.

Why brands pick HourlyUGC over GRIN

HourlyUGC lists 7 ways to pay creators on its public pages: hourly sessions, pay per video, commission on sales, flat amount per order, share of ad spend, pay per 1,000 views and product seeding. A brand can combine them in one campaign. 1 2 3
GRIN lists pay per video, commission on sales and product seeding publicly. HourlyUGC also lists hourly sessions, flat amount per order, share of ad spend and pay per 1,000 views, which GRIN does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). 1 2 3
Meta Partnership Ads with the creators' videos, launched from inside HourlyUGC: the ad goes out from the creator's handle with the brand's budget. GRIN does not list this publicly. 1 2
Who counts the sale: Counted either by the ad platform (Meta) or by HourlyUGC: a connected Shopify store or the Hourly Pixel, last touch within 7 days, with creator links and codes. 1 2 3

Start a campaign on HourlyUGCFacts checked Nov 7, 2026. HourlyUGC is held to the same sourcing rule as every other platform here.

GRIN lists pay per video, commission on sales and product seeding on its public pages. Hourly sessions, flat amount per order, share of ad spend, pay per 1,000 views, retainers and bonuses are not listed publicly (checked Nov 7, 2026).

Pay models

Pay model	Listed publicly	Detail and source
Hourly sessions	–	Not listed publicly (checked Nov 7, 2026)
Pay per video	✓ Yes	Paid and UGC programs with a flat creator fee set per program, marked fixed or negotiable; terms lock at acceptance. Per-video pricing is not itemised publicly.1 “When a program includes a paid fee, GRIN automatically requires the terms”
Commission on sales	✓ Yes	Affiliate programs with links, codes and commissions; commissions are paid from the brand's funded wallet and tracked in a commissions ledger.1 2 “Affiliate links, codes and commissions”
Flat amount per order	–	Not listed publicly (checked Nov 7, 2026)
Share of ad spend	–	Not listed publicly (checked Nov 7, 2026)
Pay per 1,000 views	–	Not listed publicly (checked Nov 7, 2026)
Retainers	–	Not listed publicly (checked Nov 7, 2026)
Bonuses	–	Not listed publicly (checked Nov 7, 2026)
Product seeding	✓ Yes	Gifting and seeding programs on every plan, with monthly gift limits by plan; a gift counts when its $0 order or shipment is created in GRIN. Gifting-only campaigns need no wallet deposit.1 2 “its $0 order or shipment is created in GRIN”
Ads launched from the platform	–	Not listed publicly (checked Nov 7, 2026)

Fees, attribution, payouts

How sales are attributed	Affiliate links and discount codes. Shopify connects in one click; custom or headless stores send signed order webhooks through the API naming the creator who drove each sale, on every plan including Free. No attribution window is published. 1
Platform fee	A management fee is added on top of every wallet deposit: 20 % on Free, 10 % on Starter, 7 % on Growth, 5 % on Scale, custom on Enterprise. Charged at funding; not refunded if unspent funds are withdrawn. Card deposits may carry a processing fee; ACH is the lowest-cost option. GRIN says it takes nothing from what creators earn. 1
Brand pricing	Free $0/month (2 live campaigns, 10 gifts in total, 20 % fee); Starter $200/month (10 % fee, 100 gifts/month, 30-day free trial); Growth $500/month (7 %, 300 gifts/month, multiple brands); Scale $1,500/month (5 %, 1,000 gifts/month); Enterprise custom with annual agreement. Prices monthly in USD. Paid and affiliate campaigns need at least $250 in the wallet before going live. 1
Creator payout	Creator fees are held in escrow in the brand's wallet until payout. The pricing page says payouts go through Stripe with tax handling; the help center article for non-U.S. creators (6 Aug 2026) says payments are sent as a bank transfer processed through Trolley after a W-8BEN is on file, with 24 % withholding without a verified foreign tax ID. Unclaimed payments expire after 30 days and return to the brand's creator fund. No payout schedule is published. 1 2
Regions	No country list is published. Prices are in USD; reporting and payouts are described as correct in any currency; non-U.S. creators are paid by bank transfer after a W-8BEN. 1 2
Scale they publish	They say: They say: $1.2B+ in creator-driven GMV, 5,000 brands since 2017, 700K+ creators supported, $215M+ earned by creators. 1

Is GRIN legit? What the public record shows

From GRIN's own public pages, checked Nov 7, 2026. No verdict: what is public, and what is not.

GRIN runs at grin.co and lists pay per video, commission on sales and product seeding on its public pages, checked Nov 7, 2026, read on 13 public pages. What is not on those pages is shown as not listed publicly. This site gives no verdict: it shows the public record, with a source and a date on every fact.

Company: GRIN runs at grin.co. No country list is published. Prices are in USD; reporting and payouts are described as correct in any currency; non-U.S. creators are paid by bank transfer after a W-8BEN.
How creators are paid: Pay per video, Commission on sales and Product seeding listed publicly. Creator fees are held in escrow in the brand's wallet until payout. The pricing page says payouts go through Stripe with tax handling; the help center article for non-U.S. creators (6 Aug 2026) says payments are sent as a bank transfer processed through Trolley after a W-8BEN is on file, with 24 % withholding without a verified foreign tax ID. Unclaimed payments expire after 30 days and return to the brand's creator fund. No payout schedule is published.
What brands pay: A management fee is added on top of every wallet deposit: 20 % on Free, 10 % on Starter, 7 % on Growth, 5 % on Scale, custom on Enterprise. Charged at funding; not refunded if unspent funds are withdrawn. Card deposits may carry a processing fee; ACH is the lowest-cost option. GRIN says it takes nothing from what creators earn. Free $0/month (2 live campaigns, 10 gifts in total, 20 % fee); Starter $200/month (10 % fee, 100 gifts/month, 30-day free trial); Growth $500/month (7 %, 300 gifts/month, multiple brands); Scale $1,500/month (5 %, 1,000 gifts/month); Enterprise custom with annual agreement. Prices monthly in USD. Paid and affiliate campaigns need at least $250 in the wallet before going live.
How sales are counted: Affiliate links and discount codes. Shopify connects in one click; custom or headless stores send signed order webhooks through the API naming the creator who drove each sale, on every plan including Free. No attribution window is published.
What it says about its scale: They say: $1.2B+ in creator-driven GMV, 5,000 brands since 2017, 700K+ creators supported, $215M+ earned by creators.
Where we read it: 13 public pages on grin.co and intercom.help, each linked under Sources below, checked Nov 7, 2026.
Not on its public pages: Hourly sessions, flat amount per order, share of ad spend, pay per 1,000 views, retainers and bonuses. Not listed publicly is not the same as not offered.

Fits, from the facts

Brands that want self-serve plans with prices published up front
Gifting-first programs (gifting-only campaigns need no deposit)
Holding creator fees in escrow until the work is approved

Notes

GRIN's pricing page and help center differ on the payout rail: the pricing page says Stripe, the non-U.S. payouts article (6 Aug 2026) says bank transfer through Trolley. Both are reported. GRIN publishes no affiliate commission rates, bonus or retainer features, and no ads-from-platform feature; the platform page describes GRIN Studio as images only.

Sources

Checked Nov 7, 2026. Send a correction with a public URL and we update the fact and its date.

GRIN platform page · grin.co, checked Nov 7, 2026 · “When a program includes a paid fee, GRIN automatically requires the terms”
GRIN home page · grin.co, checked Nov 7, 2026 · “Affiliate links, codes and commissions”
GRIN pricing page · grin.co, checked Nov 7, 2026
GRIN help center, setting up payouts as a non-U.S. resident · intercom.help, checked Aug 6, 2026 · “processed through Trolley”