Compared on public facts

HourlyUGC vs Creator.co

Updated

HourlyUGC is our product. Every fact links to its source. Methodology.

HourlyUGC and Creator.co both list commission on sales and product seeding. HourlyUGC also lists hourly sessions, pay per video, flat amount per order, share of ad spend, pay per 1,000 views and ads launched from the platform, which Creator.co does not list publicly.

4 facts known on both sides. "Not listed publicly" means we did not find it on their public pages on Nov 7, 2026; it does not mean they lack it.

Which pay models each one lists

HourlyPer video% of salesPer orderAd spendPer 1k viewsRetainerBonusesSamplesRuns ads HourlyUGCCreator.co listed publiclysays nonot listed publicly, checked Nov 7, 2026

Side by side

Pay modelHourlyUGCoursCreator.co
Hourly sessions The brand books hours at a rate and each session ends in videos; the money is held when the offer is sent and paid when the session is marked done. 12 Not listed publicly
Pay per video The brand funds slots at a price and pays for each approved video. 12 Not listed publicly
Commission on sales No base pay. The creator earns 1-50 % of each order their video brings. 123 Affiliate programs: creators get assigned links, conversions are tracked and commissions are automated in the dashboard. 1
Flat amount per order A fixed $1-500 per order the creator's video brings, instead of a percent. 123 Not listed publicly
Share of ad spend 1-30 % of the ad spend behind the creator's video, with an optional cap per video. Meta only today. 123 Not listed publicly
Pay per 1,000 views A rate per 1,000 views of the creator's own organic post. It can be added on top of any base. 12 Not listed publicly
Retainers Not listed publicly Not listed publicly
Bonuses Not listed publicly Not listed publicly
Product seeding Samples: the brand ships the product to the creator. On top of any base. 12 Product seeding is one of the campaign workflows next to tracking, payments and sales attribution. 1
Ads launched from the platform Meta Partnership Ads with the creators' videos, launched from inside HourlyUGC: the ad goes out from the creator's handle with the brand's budget. 12 Not listed publicly
Money and trackingHourlyUGCCreator.co
How sales are attributed Counted either by the ad platform (Meta) or by HourlyUGC: a connected Shopify store or the Hourly Pixel, last touch within 7 days, with creator links and codes. 123 Affiliate links assigned per creator, with tracked conversions; reporting covers affiliate sales and total revenue. 12
Platform fee See current pricing. The plan, the platform fee and the ad spend fee are listed per plan. 12 Not listed publicly
Brand pricing See current pricing. 1 Self Serve $299 a month (3-month minimum) or $199 a month billed yearly; Managed $2,199 a month (6-month minimum) or $1,499 a month billed yearly; Enterprise custom with an annual commitment. 14-day trial on Self Serve with no card; extra contact credits $99 per 100; Jumpstart onboarding $395; 30 days cancellation notice. 12
Creator payout The amount is held when the creator accepts and released when the brand approves. Creators withdraw by card, PayPal or wire. 1 Not listed publicly
Regions Not listed publicly Not listed publicly
Scale they publish Not listed publicly They say: They say more than 270K registered creators in the marketplace and a search across 400M+ creator profiles. 12

What the facts say

Where they overlap

  • Commission on sales
  • Product seeding

HourlyUGC lists, Creator.co does not

  • Hourly sessions: The brand books hours at a rate and each session ends in videos; the money is held when the offer is sent and paid when the session is marked done.
  • Pay per video: The brand funds slots at a price and pays for each approved video.
  • Flat amount per order: A fixed $1-500 per order the creator's video brings, instead of a percent.
  • Share of ad spend: 1-30 % of the ad spend behind the creator's video, with an optional cap per video. Meta only today.
  • Pay per 1,000 views: A rate per 1,000 views of the creator's own organic post. It can be added on top of any base.
  • Ads launched from the platform: Meta Partnership Ads with the creators' videos, launched from inside HourlyUGC: the ad goes out from the creator's handle with the brand's budget.

Checked Nov 7, 2026

Creator.co lists, HourlyUGC does not

Nothing in the models we track.

Checked Nov 7, 2026

Which brand each one fits

From the models each lists, nothing else.

HourlyUGC

  • brands that can attribute sales and want to pay on orders
  • brands running Meta ads with creator videos
  • brands that want booked sessions ending in videos
  • brands that budget per approved video
  • brands paying for organic reach per 1,000 views
  • brands that ship product to creators

Creator.co

  • brands that can attribute sales and want to pay on orders
  • brands that ship product to creators

Questions people ask

What do HourlyUGC and Creator.co have in common?
Both list commission on sales and product seeding on their public pages (checked Nov 7, 2026).
What does HourlyUGC list that Creator.co does not?
HourlyUGC lists hourly sessions, pay per video, flat amount per order, share of ad spend, pay per 1,000 views and ads launched from the platform. Creator.co does not list them publicly; that is not the same as not offering them.
What does Creator.co list that HourlyUGC does not?
Nothing in the pay models we track.
Where do these facts come from?
From each platform's public pages, linked next to every fact with the date we checked. A fact without a public source is not shown. HourlyUGC is our product and is held to the same rule.

Sources

Each fact above links to one of these. Checked Nov 7, 2026.

  1. HourlyUGC: HourlyUGC: the platform, hire, brief, pay, keep · hourlyugc.com, checked Nov 7, 2026 · “Book hours. Every session ends in videos, and you pay for the session”
  2. HourlyUGC: HourlyUGC blog: Hourly UGC sessions vs paying per video · hourlyugc.com, checked Oct 28, 2026 · “book hours, and every session ends in videos”
  3. HourlyUGC: HourlyUGC blog: Commission-based UGC, paying creators a share of ad spend · hourlyugc.com, checked Oct 28, 2026 · “A slot pays on approval.”
  4. HourlyUGC: HourlyUGC: Affiliate Marketing, pay creators a share of sales · hourlyugc.com, checked Nov 7, 2026 · “A percent of every order, or what every order pays.”
  5. HourlyUGC: HourlyUGC product, checked in the app (the 1-50 % range) · hourlyugc.com, checked Nov 7, 2026
  6. Creator.co: creator.co: FAQs, read 2026-11-07 · creator.co, checked Nov 7, 2026 · “automate commissions all inside your dashboard”
  7. HourlyUGC: HourlyUGC: UGC for Paid Ads, build the ad and pay a share of spend · hourlyugc.com, checked Nov 7, 2026 · “a cut of what you spend running their video as an ad”
  8. HourlyUGC: HourlyUGC: Influencer Marketing, organic posts and partnership ads · hourlyugc.com, checked Nov 7, 2026 · “A price a post, or a rate per 1,000 views on what they post.”
  9. Creator.co: creator.co: Pricing, read 2026-11-07 · creator.co, checked Nov 7, 2026 · “affiliate sales, and total revenue”
  10. HourlyUGC: HourlyUGC help · hourlyugc.com, checked Nov 7, 2026 · “The plan, the platform fee and the ad spend fee, per plan.”
  11. HourlyUGC: HourlyUGC pricing · hourlyugc.com, checked Nov 7, 2026
  12. Creator.co: creator.co, home, read 2026-11-07 · creator.co, checked Nov 7, 2026 · “more than 270K registered creators”