Platform profile

Creator.co

A creator marketing platform for finding creators, running campaigns and affiliate programs, and paying creators, sold as self-serve, managed or enterprise plans.

Updated Nov 7, 2026

creator.co 2 of 9 pay models listed publicly

HourlyUGC is our product. Every fact links to its source. Methodology.

Why brands pick HourlyUGC over Creator.co

HourlyUGC lists 7 ways to pay creators on its public pages: hourly sessions, pay per video, commission on sales, flat amount per order, share of ad spend, pay per 1,000 views and product seeding. A brand can combine them in one campaign. 1 2 3
Creator.co lists commission on sales and product seeding publicly. HourlyUGC also lists hourly sessions, pay per video, flat amount per order, share of ad spend and pay per 1,000 views, which Creator.co does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). 1
Meta Partnership Ads with the creators' videos, launched from inside HourlyUGC: the ad goes out from the creator's handle with the brand's budget. Creator.co does not list this publicly. 1 2
Who counts the sale: Counted either by the ad platform (Meta) or by HourlyUGC: a connected Shopify store or the Hourly Pixel, last touch within 7 days, with creator links and codes. 1 2 3

Start a campaign on HourlyUGCFacts checked Nov 7, 2026. HourlyUGC is held to the same sourcing rule as every other platform here.

Creator.co lists commission on sales and product seeding on its public pages. Hourly sessions, pay per video, flat amount per order, share of ad spend, pay per 1,000 views, retainers and bonuses are not listed publicly (checked Nov 7, 2026).

Pay models

Pay model	Listed publicly	Detail and source
Hourly sessions	–	Not listed publicly (checked Nov 7, 2026)
Pay per video	–	Not listed publicly (checked Nov 7, 2026)
Commission on sales	✓ Yes	Affiliate programs: creators get assigned links, conversions are tracked and commissions are automated in the dashboard.1 “automate commissions all inside your dashboard”
Flat amount per order	–	Not listed publicly (checked Nov 7, 2026)
Share of ad spend	–	Not listed publicly (checked Nov 7, 2026)
Pay per 1,000 views	–	Not listed publicly (checked Nov 7, 2026)
Retainers	–	Not listed publicly (checked Nov 7, 2026)
Bonuses	–	Not listed publicly (checked Nov 7, 2026)
Product seeding	✓ Yes	Product seeding is one of the campaign workflows next to tracking, payments and sales attribution.1 “product seeding, tracking, payments, and sales attribution”
Ads launched from the platform	–	Not listed publicly (checked Nov 7, 2026)

Fees, attribution, payouts

How sales are attributed	Affiliate links assigned per creator, with tracked conversions; reporting covers affiliate sales and total revenue. 1 2
Platform fee	Not listed publicly (checked Nov 7, 2026)
Brand pricing	Self Serve $299 a month (3-month minimum) or $199 a month billed yearly; Managed $2,199 a month (6-month minimum) or $1,499 a month billed yearly; Enterprise custom with an annual commitment. 14-day trial on Self Serve with no card; extra contact credits $99 per 100; Jumpstart onboarding $395; 30 days cancellation notice. 1 2
Creator payout	Not listed publicly (checked Nov 7, 2026)
Regions	Not listed publicly (checked Nov 7, 2026)
Scale they publish	They say: They say more than 270K registered creators in the marketplace and a search across 400M+ creator profiles. 1 2

Is Creator.co legit? What the public record shows

From Creator.co's own public pages, checked Nov 7, 2026. No verdict: what is public, and what is not.

Creator.co runs at creator.co and lists commission on sales and product seeding on its public pages, checked Nov 7, 2026, read on 8 public pages. What is not on those pages is shown as not listed publicly. This site gives no verdict: it shows the public record, with a source and a date on every fact.

Company: Creator.co runs at creator.co.
How creators are paid: Commission on sales and Product seeding listed publicly.
What brands pay: Self Serve $299 a month (3-month minimum) or $199 a month billed yearly; Managed $2,199 a month (6-month minimum) or $1,499 a month billed yearly; Enterprise custom with an annual commitment. 14-day trial on Self Serve with no card; extra contact credits $99 per 100; Jumpstart onboarding $395; 30 days cancellation notice.
How sales are counted: Affiliate links assigned per creator, with tracked conversions; reporting covers affiliate sales and total revenue.
What it says about its scale: They say more than 270K registered creators in the marketplace and a search across 400M+ creator profiles.
Where we read it: 8 public pages on creator.co, each linked under Sources below, checked Nov 7, 2026.
Not on its public pages: Hourly sessions, pay per video, flat amount per order, share of ad spend, pay per 1,000 views, retainers and bonuses. Not listed publicly is not the same as not offered.

Fits, from the facts

Brands that want creator search, outreach and affiliate tracking in one tool
Teams choosing between a self-serve plan and a managed service

Notes

Their FAQ says brands pay only for the creators they activate and fund creator spend from a digital wallet. Content usage rights are granted by default while the brand is an active subscriber, they say. How and when creators are paid is not described on the pages read.

Sources

Checked Nov 7, 2026. Send a correction with a public URL and we update the fact and its date.

creator.co: FAQs, read 2026-11-07 · creator.co, checked Nov 7, 2026 · “automate commissions all inside your dashboard”
creator.co: Pricing, read 2026-11-07 · creator.co, checked Nov 7, 2026 · “affiliate sales, and total revenue”
creator.co, home, read 2026-11-07 · creator.co, checked Nov 7, 2026 · “more than 270K registered creators”