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Compared on public facts

HourlyUGC vs TRIBE

Updated

HourlyUGC is our product. Every fact links to its source. Methodology.

HourlyUGC and TRIBE both list pay per video. HourlyUGC also lists hourly sessions, commission on sales, flat amount per order, share of ad spend, pay per 1,000 views, product seeding and ads launched from the platform, which TRIBE does not list publicly.

4 facts known on both sides. "Not listed publicly" means we did not find it on their public pages on Nov 7, 2026; it does not mean they lack it.

Which pay models each one lists

HourlyPer video% of salesPer orderAd spendPer 1k viewsRetainerBonusesSamplesRuns ads HourlyUGCTRIBE listed publiclysays nonot listed publicly, checked Nov 7, 2026

Side by side

Pay modelHourlyUGCoursTRIBE
Hourly sessions The brand books hours at a rate and each session ends in videos; the money is held when the offer is sent and paid when the session is marked done. 12 Not listed publicly
Pay per video The brand funds slots at a price and pays for each approved video. 12 Each creator pitches a price for a post or a piece of content. The brand pre-approves (committing 50 % of the fee) and pays 100 % at final approval. Content Campaigns license UGC without the creator posting it, for 12 months or in perpetuity. 123
Commission on sales No base pay. The creator earns 1-50 % of each order their video brings. 123 Not listed publicly
Flat amount per order A fixed $1-500 per order the creator's video brings, instead of a percent. 123 Not listed publicly
Share of ad spend 1-30 % of the ad spend behind the creator's video, with an optional cap per video. Meta only today. 123 Not listed publicly
Pay per 1,000 views A rate per 1,000 views of the creator's own organic post. It can be added on top of any base. 12 Not listed publicly
Retainers Not listed publicly Not listed publicly
Bonuses Not listed publicly Not listed publicly
Product seeding Samples: the brand ships the product to the creator. On top of any base. 12 Not listed publicly
Ads launched from the platform Meta Partnership Ads with the creators' videos, launched from inside HourlyUGC: the ad goes out from the creator's handle with the brand's budget. 12 Not listed publicly
Money and trackingHourlyUGCTRIBE
How sales are attributed Counted either by the ad platform (Meta) or by HourlyUGC: a connected Shopify store or the Hourly Pixel, last touch within 7 days, with creator links and codes. 123 Not listed publicly
Platform fee See current pricing. The plan, the platform fee and the ad spend fee are listed per plan. 12 A 30 % margin on the brand's total campaign spend, charged on approved content (a 42 % markup on the creator's price). Without a subscription a Campaign Activation Fee applies per campaign. Card payments carry a 1.4 % Stripe fee. Creators who choose 48-hour payment pay 10 % of that payout. 1234
Brand pricing See current pricing. 1 Two subscriptions, TRIBE (platform with standard support) and TRIBE Plus (fully managed); no subscription prices on the pages read. Content licensing fees vary by channel and duration and are quoted by their team. 12
Creator payout The amount is held when the creator accepts and released when the brand approves. Creators withdraw by card, PayPal or wire. 1 Creators choose 45-day payment (the default, 100 % of earnings) or 48-hour payment within two business days of the approved post going live, with a 10 % fee on that payout. 12
Regions Not listed publicly Brands are billed in AUD, GBP or USD by location; offices in New York, London, Melbourne and Sydney. 12
Scale they publish Not listed publicly They say: They say 70,000+ opt-in creators and name Mars, Unilever, Olay, LEGO and McDonald's as clients. 1

What the facts say

Where they overlap

  • Pay per video

HourlyUGC lists, TRIBE does not

  • Hourly sessions: The brand books hours at a rate and each session ends in videos; the money is held when the offer is sent and paid when the session is marked done.
  • Commission on sales: No base pay. The creator earns 1-50 % of each order their video brings.
  • Flat amount per order: A fixed $1-500 per order the creator's video brings, instead of a percent.
  • Share of ad spend: 1-30 % of the ad spend behind the creator's video, with an optional cap per video. Meta only today.
  • Pay per 1,000 views: A rate per 1,000 views of the creator's own organic post. It can be added on top of any base.
  • Product seeding: Samples: the brand ships the product to the creator. On top of any base.
  • Ads launched from the platform: Meta Partnership Ads with the creators' videos, launched from inside HourlyUGC: the ad goes out from the creator's handle with the brand's budget.

Checked Nov 7, 2026

TRIBE lists, HourlyUGC does not

Nothing in the models we track.

Checked Nov 7, 2026

Which brand each one fits

From the models each lists, nothing else.

HourlyUGC

  • brands that can attribute sales and want to pay on orders
  • brands running Meta ads with creator videos
  • brands that want booked sessions ending in videos
  • brands that budget per approved video
  • brands paying for organic reach per 1,000 views
  • brands that ship product to creators

TRIBE

  • brands that budget per approved video

Questions people ask

What do HourlyUGC and TRIBE have in common?
Both list pay per video on their public pages (checked Nov 7, 2026).
What does HourlyUGC list that TRIBE does not?
HourlyUGC lists hourly sessions, commission on sales, flat amount per order, share of ad spend, pay per 1,000 views, product seeding and ads launched from the platform. TRIBE does not list them publicly; that is not the same as not offering them.
What does TRIBE list that HourlyUGC does not?
Nothing in the pay models we track.
Where do these facts come from?
From each platform's public pages, linked next to every fact with the date we checked. A fact without a public source is not shown. HourlyUGC is our product and is held to the same rule.

Sources

Each fact above links to one of these. Checked Nov 7, 2026.

  1. HourlyUGC: HourlyUGC: the platform, hire, brief, pay, keep · hourlyugc.com, checked Nov 7, 2026 · “Book hours. Every session ends in videos, and you pay for the session”
  2. HourlyUGC: HourlyUGC blog: Hourly UGC sessions vs paying per video · hourlyugc.com, checked Oct 28, 2026 · “book hours, and every session ends in videos”
  3. HourlyUGC: HourlyUGC blog: Commission-based UGC, paying creators a share of ad spend · hourlyugc.com, checked Oct 28, 2026 · “A slot pays on approval.”
  4. TRIBE: TRIBE help center: Campaign payments and fees, read 2026-11-07 · help.tribegroup.co, checked Nov 7, 2026
  5. TRIBE: TRIBE help center: Content Campaigns explained, read 2026-11-07 · help.tribegroup.co, checked Nov 7, 2026 · “allow you to license Premium UGC - without the need for creators to publish.”
  6. HourlyUGC: HourlyUGC: Affiliate Marketing, pay creators a share of sales · hourlyugc.com, checked Nov 7, 2026 · “A percent of every order, or what every order pays.”
  7. HourlyUGC: HourlyUGC product, checked in the app (the 1-50 % range) · hourlyugc.com, checked Nov 7, 2026
  8. HourlyUGC: HourlyUGC: UGC for Paid Ads, build the ad and pay a share of spend · hourlyugc.com, checked Nov 7, 2026 · “a cut of what you spend running their video as an ad”
  9. HourlyUGC: HourlyUGC: Influencer Marketing, organic posts and partnership ads · hourlyugc.com, checked Nov 7, 2026 · “A price a post, or a rate per 1,000 views on what they post.”
  10. HourlyUGC: HourlyUGC help · hourlyugc.com, checked Nov 7, 2026 · “The plan, the platform fee and the ad spend fee, per plan.”
  11. HourlyUGC: HourlyUGC pricing · hourlyugc.com, checked Nov 7, 2026
  12. TRIBE: TRIBE help center: Subscriptions, what you need to know, read 2026-11-07 · help.tribegroup.co, checked Nov 7, 2026 · “eliminates the Campaign Activation Fee”
  13. TRIBE: TRIBE help center: Creator payment options explained, read 2026-11-07 · help.tribegroup.co, checked Nov 7, 2026 · “you receive 100% of your earnings.”
  14. TRIBE: tribegroup.co, home, read 2026-11-07 · tribegroup.co, checked Nov 7, 2026