Compared on public facts

Influee vs TRIBE

Updated Nov 7, 2026

HourlyUGC is our product. Every fact links to its source. Methodology.

Influee and TRIBE both list pay per video. Influee also lists product seeding and ads launched from the platform, which TRIBE does not list publicly.

6 facts known on both sides. "Not listed publicly" means we did not find it on their public pages on Nov 7, 2026; it does not mean they lack it.

Why brands pick HourlyUGC over Influee and TRIBE

HourlyUGC lists 7 ways to pay creators on its public pages: hourly sessions, pay per video, commission on sales, flat amount per order, share of ad spend, pay per 1,000 views and product seeding. A brand can combine them in one campaign. 1 2 3
Influee lists pay per video and product seeding publicly. HourlyUGC also lists hourly sessions, commission on sales, flat amount per order, share of ad spend and pay per 1,000 views, which Influee does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). 1
TRIBE lists pay per video publicly. HourlyUGC also lists hourly sessions, commission on sales, flat amount per order, share of ad spend, pay per 1,000 views and product seeding, which TRIBE does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). 1
Meta Partnership Ads with the creators' videos, launched from inside HourlyUGC: the ad goes out from the creator's handle with the brand's budget. TRIBE does not list this publicly. 1 2
Who counts the sale: Counted either by the ad platform (Meta) or by HourlyUGC: a connected Shopify store or the Hourly Pixel, last touch within 7 days, with creator links and codes. 1 2 3

Start a campaign on HourlyUGCFacts checked Nov 7, 2026. HourlyUGC is held to the same sourcing rule as every other platform here.

Which pay models each one lists

Side by side

Pay model	Influee	TRIBE
Hourly sessions	Not listed publicly	Not listed publicly
Pay per video	Creators set their own rates; brands pay per delivered video or photo at that rate, separate from the subscription. They say the average 30-second UGC video in the US is $92. Each collaboration allows unlimited content from the same creator at their prices. 1 2	Each creator pitches a price for a post or a piece of content. The brand pre-approves (committing 50 % of the fee) and pays 100 % at final approval. Content Campaigns license UGC without the creator posting it, for 12 months or in perpetuity. 1 2 3
Commission on sales	Not listed publicly	Not listed publicly
Flat amount per order	Not listed publicly	Not listed publicly
Share of ad spend	Not listed publicly	Not listed publicly
Pay per 1,000 views	Not listed publicly	Not listed publicly
Retainers	Not listed publicly	Not listed publicly
Bonuses	Not listed publicly	Not listed publicly
Product seeding	Barter collaborations (content in exchange for a free product) are possible; products sent to creators count as part of their payment and are not returned. Paid collaborations also start with the product shipped to the creator. 1 2	Not listed publicly
Ads launched from the platform	Partnership Ads on Instagram and Spark Ads on TikTok are offered with the creators; Spark codes are compiled in the platform. 1	Not listed publicly
Money and tracking	Influee	TRIBE
How sales are attributed	Not listed publicly	Not listed publicly
Platform fee	A marketplace fee on top of each creator payment: 10 % on the listed plans (paying a creator $100 costs $110). 1	A 30 % margin on the brand's total campaign spend, charged on approved content (a 42 % markup on the creator's price). Without a subscription a Campaign Activation Fee applies per campaign. Card payments carry a 1.4 % Stripe fee. Creators who choose 48-hour payment pay 10 % of that payout. 1 2 3 4
Brand pricing	Month-to-month subscription, cancel any time: $229 a month (up to 10 creator collaborations a month), $529 (up to 25), $999 (up to 50), custom above. 10 % marketplace fee; creator payments separate. No free trial, but the subscription is refunded in full if no collaboration starts from the first campaign. 1	Two subscriptions, TRIBE (platform with standard support) and TRIBE Plus (fully managed); no subscription prices on the pages read. Content licensing fees vary by channel and duration and are quoted by their team. 1 2
Creator payout	The creator's payment is kept in escrow until the content is delivered and approved by the brand; creators are then paid through Influee within 5-10 days, no invoicing. 1 2	Creators choose 45-day payment (the default, 100 % of earnings) or 48-hour payment within two business days of the approved post going live, with a 10 % fee on that payout. 1 2
Regions	Creators in 30+ countries; their countries page lists 33: the US, Canada, Mexico, Argentina, Brazil, Australia, the UK and most of Europe. 1	Brands are billed in AUD, GBP or USD by location; offices in New York, London, Melbourne and Sydney. 1 2
Scale they publish	They say: They say 180,000+ creators in 30+ countries, 30,000+ vetted creators in the USA, 1,800+ brands and $11M+ paid out to creators. 1 2	They say: They say 70,000+ opt-in creators and name Mars, Unilever, Olay, LEGO and McDonald's as clients. 1

What the facts say

Where they overlap

Pay per video

Influee lists, TRIBE does not

Product seeding: Barter collaborations (content in exchange for a free product) are possible; products sent to creators count as part of their payment and are not returned. Paid collaborations also start with the product shipped to the creator.
Ads launched from the platform: Partnership Ads on Instagram and Spark Ads on TikTok are offered with the creators; Spark codes are compiled in the platform.

Checked Nov 7, 2026

TRIBE lists, Influee does not

Nothing in the models we track.

Checked Nov 7, 2026

Which brand each one fits

From the models each lists, nothing else.

Influee

brands that budget per approved video
brands that ship product to creators

TRIBE

brands that budget per approved video

Questions people ask

What do Influee and TRIBE have in common?

Both list pay per video on their public pages (checked Nov 7, 2026).

What does Influee list that TRIBE does not?

Influee lists product seeding and ads launched from the platform. TRIBE does not list them publicly; that is not the same as not offering them.

What does TRIBE list that Influee does not?

Nothing in the pay models we track.

Where do these facts come from?

From each platform's public pages, linked next to every fact with the date we checked. A fact without a public source is not shown.

Sources

Each fact above links to one of these. Checked Nov 7, 2026.

Influee: influee.co: Pricing, read 2026-11-07 · influee.co, checked Nov 7, 2026 · “The Average 30s UGC Video Price in USA is $92”
Influee: influee.co: For creators, read 2026-11-07 · influee.co, checked Nov 7, 2026 · “set your own rates”
TRIBE: TRIBE help center: Campaign payments and fees, read 2026-11-07 · help.tribegroup.co, checked Nov 7, 2026
TRIBE: TRIBE help center: Content Campaigns explained, read 2026-11-07 · help.tribegroup.co, checked Nov 7, 2026 · “allow you to license Premium UGC - without the need for creators to publish.”
Influee: influee.co, home (English), read 2026-11-07 · influee.co, checked Nov 7, 2026 · “within 7 to 10 days after receiving the product”
TRIBE: TRIBE help center: Subscriptions, what you need to know, read 2026-11-07 · help.tribegroup.co, checked Nov 7, 2026 · “eliminates the Campaign Activation Fee”
TRIBE: TRIBE help center: Creator payment options explained, read 2026-11-07 · help.tribegroup.co, checked Nov 7, 2026 · “you receive 100% of your earnings.”
Influee: influee.co: UGC creators by country, read 2026-11-07 · influee.co, checked Nov 7, 2026 · “Find Vetted UGC Creators In 30+ Countries!”
TRIBE: tribegroup.co, home, read 2026-11-07 · tribegroup.co, checked Nov 7, 2026