Compared on public facts

SideShift vs TRIBE

Updated Nov 7, 2026

HourlyUGC is our product. Every fact links to its source. Methodology.

SideShift and TRIBE both list pay per video. SideShift also lists commission on sales, pay per 1,000 views, retainers, bonuses and ads launched from the platform, which TRIBE does not list publicly.

6 facts known on both sides. "Not listed publicly" means we did not find it on their public pages on Nov 7, 2026; it does not mean they lack it.

Why brands pick HourlyUGC over SideShift and TRIBE

HourlyUGC lists 7 ways to pay creators on its public pages: hourly sessions, pay per video, commission on sales, flat amount per order, share of ad spend, pay per 1,000 views and product seeding. A brand can combine them in one campaign. 1 2 3
SideShift lists pay per video, commission on sales, pay per 1,000 views, retainers and bonuses publicly. HourlyUGC also lists hourly sessions, flat amount per order, share of ad spend and product seeding, which SideShift does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). SideShift lists retainers and bonuses, which HourlyUGC does not list publicly. 1 2 3
TRIBE lists pay per video publicly. HourlyUGC also lists hourly sessions, commission on sales, flat amount per order, share of ad spend, pay per 1,000 views and product seeding, which TRIBE does not list publicly (checked Nov 7, 2026; not listing is not the same as not offering). 1
Meta Partnership Ads with the creators' videos, launched from inside HourlyUGC: the ad goes out from the creator's handle with the brand's budget. TRIBE does not list this publicly. 1 2
Who counts the sale: Counted either by the ad platform (Meta) or by HourlyUGC: a connected Shopify store or the Hourly Pixel, last touch within 7 days, with creator links and codes. 1 2 3

Start a campaign on HourlyUGCFacts checked Nov 7, 2026. HourlyUGC is held to the same sourcing rule as every other platform here.

Which pay models each one lists

Side by side

Pay model	SideShift	TRIBE
Hourly sessions	Not listed publicly	Not listed publicly
Pay per video	Payment per post; the brand sets the base fee and creators apply at that rate. They say the median account lands at $7 to $9 a video over the last 90 days. 1 2	Each creator pitches a price for a post or a piece of content. The brand pre-approves (committing 50 % of the fee) and pays 100 % at final approval. Content Campaigns license UGC without the creator posting it, for 12 months or in perpetuity. 1 2 3
Commission on sales	A creator affiliate program with commission terms in the partner agreement; sales are measured in the brand's own affiliate tracking (links or codes), not inside SideShift. 1	Not listed publicly
Flat amount per order	Not listed publicly	Not listed publicly
Share of ad spend	Not listed publicly	Not listed publicly
Pay per 1,000 views	Payment per view and view bonuses on top of a base fee; their creator FAQ cites performance bonuses of $1-$4 per 1,000 views. 1 2 3	Not listed publicly
Retainers	A retainer can be the campaign's payment terms, alone or combined with per-post or per-view pay. 1	Not listed publicly
Bonuses	Performance bonuses set by the brand, typically tied to views. 1	Not listed publicly
Product seeding	Not listed publicly	Not listed publicly
Ads launched from the platform	Partnership ad codes from creators are kept with the creator agreement and usage rights; the brand runs the ads in its own ad account. 1	Not listed publicly
Money and tracking	SideShift	TRIBE
How sales are attributed	Affiliate sales are measured in the brand's own affiliate tracking with links or codes. SideShift reports ROAS and revenue per creator (attributed ad revenue divided by ad spend) and syncs attribution from App Store Connect and Stripe. 1 2	Not listed publicly
Platform fee	A software subscription paid by the brand; creator payments are separate and funded by the brand. They say SideShift charges brands, not creators, with small fees on creator bank withdrawals; brands review payment-processing charges when funding the wallet. 1 2	A 30 % margin on the brand's total campaign spend, charged on approved content (a 42 % markup on the creator's price). Without a subscription a Campaign Activation Fee applies per campaign. Card payments carry a 1.4 % Stripe fee. Creators who choose 48-hour payment pay 10 % of that payout. 1 2 3 4
Brand pricing	Starter $299, Growth $499, Scale $999 a month; or $210, $349 and $699 a month billed yearly ($2,520, $4,188, $8,388). 14-day free trial on monthly plans only. Plans differ by creators live at once (15 / 50 / unlimited), job listings (1 / 2 / 3), invites a day (30 / 100 / 500) and tracked videos a month (600 / 2,000 / unlimited); extra invites $0.10 each. Managed service from a $20,000 monthly campaign budget. 1	Two subscriptions, TRIBE (platform with standard support) and TRIBE Plus (fully managed); no subscription prices on the pages read. Content licensing fees vary by channel and duration and are quoted by their team. 1 2
Creator payout	Creators are paid through SideShift after each campaign, with funds released to a creator wallet within a few days; nothing is paid until the brand approves the work; identity checks before payouts; 1099s handled. 1 2	Creators choose 45-day payment (the default, 100 % of earnings) or 48-hour payment within two business days of the approved post going live, with a 10 % fee on that payout. 1 2
Regions	Creators based in the US, Canada, UK and Australia; they say more countries are coming. 1	Brands are billed in AUD, GBP or USD by location; offices in New York, London, Melbourne and Sydney. 1 2
Scale they publish	They say: They say: trusted by 3,000+ brands; 71,472,850,048 views on live posts created in the 90 days before 8 Sep 2026; $10 million+ paid to creators in the past 30 days (reported 26 Sep 2026); 2,692,829 creator posts tracked in 90 days. 1	They say: They say 70,000+ opt-in creators and name Mars, Unilever, Olay, LEGO and McDonald's as clients. 1

What the facts say

Where they overlap

Pay per video

SideShift lists, TRIBE does not

Commission on sales: A creator affiliate program with commission terms in the partner agreement; sales are measured in the brand's own affiliate tracking (links or codes), not inside SideShift.
Pay per 1,000 views: Payment per view and view bonuses on top of a base fee; their creator FAQ cites performance bonuses of $1-$4 per 1,000 views.
Retainers: A retainer can be the campaign's payment terms, alone or combined with per-post or per-view pay.
Bonuses: Performance bonuses set by the brand, typically tied to views.
Ads launched from the platform: Partnership ad codes from creators are kept with the creator agreement and usage rights; the brand runs the ads in its own ad account.

Checked Nov 7, 2026

TRIBE lists, SideShift does not

Nothing in the models we track.

Checked Nov 7, 2026

Which brand each one fits

From the models each lists, nothing else.

SideShift

brands that can attribute sales and want to pay on orders
brands that budget per approved video
brands paying for organic reach per 1,000 views
brands running longer creator programs with retainers or bonuses

TRIBE

brands that budget per approved video

Questions people ask

What do SideShift and TRIBE have in common?

Both list pay per video on their public pages (checked Nov 7, 2026).

What does SideShift list that TRIBE does not?

SideShift lists commission on sales, pay per 1,000 views, retainers, bonuses and ads launched from the platform. TRIBE does not list them publicly; that is not the same as not offering them.

What does TRIBE list that SideShift does not?

Nothing in the pay models we track.

Where do these facts come from?

From each platform's public pages, linked next to every fact with the date we checked. A fact without a public source is not shown.

Sources

Each fact above links to one of these. Checked Nov 7, 2026.

SideShift: sideshift.app: Creator payments and payouts, read 2026-11-07 · sideshift.app, checked Nov 7, 2026 · “such as a retainer, payment per post, payment per view or a combination”
SideShift: sideshift.app, home FAQ, read 2026-11-07 · sideshift.app, checked Nov 7, 2026 · “the median account lands at $7 to $9 a video”
TRIBE: TRIBE help center: Campaign payments and fees, read 2026-11-07 · help.tribegroup.co, checked Nov 7, 2026
TRIBE: TRIBE help center: Content Campaigns explained, read 2026-11-07 · help.tribegroup.co, checked Nov 7, 2026 · “allow you to license Premium UGC - without the need for creators to publish.”
SideShift: sideshift.app: Affiliate Marketing use case, read 2026-11-07 · sideshift.app, checked Nov 7, 2026 · “Sales measured in your affiliate reporting”
SideShift: sideshift.app: For creators FAQ, read 2026-11-07 · sideshift.app, checked Nov 7, 2026 · “performance bonuses ($1–$4 per 1,000 views)”
SideShift: sideshift.app: Plans for brands, FAQ, read 2026-11-07 · sideshift.app, checked Nov 7, 2026 · “set creator fees and any performance bonuses”
SideShift: sideshift.app: Ambassador Marketing use case, read 2026-11-07 · sideshift.app, checked Nov 7, 2026 · “Keep usage rights, creator agreements and partnership ad codes together.”
TRIBE: TRIBE help center: Subscriptions, what you need to know, read 2026-11-07 · help.tribegroup.co, checked Nov 7, 2026 · “eliminates the Campaign Activation Fee”
TRIBE: TRIBE help center: Creator payment options explained, read 2026-11-07 · help.tribegroup.co, checked Nov 7, 2026 · “you receive 100% of your earnings.”
TRIBE: tribegroup.co, home, read 2026-11-07 · tribegroup.co, checked Nov 7, 2026