Compared on public facts
TRIBE vs Vidovo
HourlyUGC is our product. Every fact links to its source. Methodology.
TRIBE and Vidovo both list pay per video. Vidovo lists share of ad spend, bonuses, product seeding and ads launched from the platform, which TRIBE does not list publicly.
5 facts known on both sides. "Not listed publicly" means we did not find it on their public pages on Nov 7, 2026; it does not mean they lack it.
Which pay models each one lists
Side by side
| Pay model | TRIBE | Vidovo |
|---|---|---|
| Hourly sessions | Not listed publicly | Not listed publicly |
| Pay per video | Each creator pitches a price for a post or a piece of content. The brand pre-approves (committing 50 % of the fee) and pays 100 % at final approval. Content Campaigns license UGC without the creator posting it, for 12 months or in perpetuity. 123 | Creators set a fixed fee per video or post, and can offer packages; a flat fee is paid when the brand accepts the proposal. 12 |
| Commission on sales | Not listed publicly | Not listed publicly |
| Flat amount per order | Not listed publicly | Not listed publicly |
| Share of ad spend | Not listed publicly | Performance-based UGC: a percentage of the Meta ad spend behind the creator's video, alone or on top of a fixed fee. The percentage is the same for every creator in a campaign; their example uses 6 %. 12 |
| Pay per 1,000 views | Not listed publicly | Not listed publicly |
| Retainers | Not listed publicly | Not listed publicly |
| Bonuses | Not listed publicly | Bonuses for top creators; amounts not published. 1 |
| Product seeding | Not listed publicly | Gift campaigns are supported on the Pro plan. 1 |
| Ads launched from the platform | Not listed publicly | The brand connects its Meta ad account and links each ad to a creator's video so spend is counted; Facebook partnership ads are listed on the Enterprise plan. 12 |
| Money and tracking | TRIBE | Vidovo |
| How sales are attributed | Not listed publicly | The ad spend share is counted from Meta: Vidovo reads the spend of ads linked to a creator's video every day. Pausing an ad stops the share that day. No sales attribution is described. 1 |
| Platform fee | A 30 % margin on the brand's total campaign spend, charged on approved content (a 42 % markup on the creator's price). Without a subscription a Campaign Activation Fee applies per campaign. Card payments carry a 1.4 % Stripe fee. Creators who choose 48-hour payment pay 10 % of that payout. 1234 | A marketplace fee of 12 % on Starter and 7 % on Pro, next to the subscription. Ad spend shares in their examples are shown before Vidovo fees. 12 |
| Brand pricing | Two subscriptions, TRIBE (platform with standard support) and TRIBE Plus (fully managed); no subscription prices on the pages read. Content licensing fees vary by channel and duration and are quoted by their team. 12 | Starter $499 a month (1 active campaign, 1 seat); Pro $899 a month (10 campaigns, 3 seats, gift campaigns); Enterprise custom. Brands contact sales to begin. 1 |
| Creator payout | Creators choose 45-day payment (the default, 100 % of earnings) or 48-hour payment within two business days of the approved post going live, with a 10 % fee on that payout. 12 | Fixed fees are paid when the brand accepts the proposal. Ad spend shares are paid weekly: each day of spend settles 7 days later and pays out the following Monday. 1 |
| Regions | Brands are billed in AUD, GBP or USD by location; offices in New York, London, Melbourne and Sydney. 12 | Not listed publicly |
| Scale they publish | They say: They say 70,000+ opt-in creators and name Mars, Unilever, Olay, LEGO and McDonald's as clients. 1 | They say: They say 30,000+ vetted creators in one place and 20,000+ in another, and 10,000+ assets delivered for brands. 1 |
What the facts say
Where they overlap
- Pay per video
TRIBE lists, Vidovo does not
Nothing in the models we track.
Checked Nov 7, 2026
Vidovo lists, TRIBE does not
- Share of ad spend: Performance-based UGC: a percentage of the Meta ad spend behind the creator's video, alone or on top of a fixed fee. The percentage is the same for every creator in a campaign; their example uses 6 %.
- Bonuses: Bonuses for top creators; amounts not published.
- Product seeding: Gift campaigns are supported on the Pro plan.
- Ads launched from the platform: The brand connects its Meta ad account and links each ad to a creator's video so spend is counted; Facebook partnership ads are listed on the Enterprise plan.
Checked Nov 7, 2026
Which brand each one fits
From the models each lists, nothing else.
TRIBE
- brands that budget per approved video
Vidovo
- brands running Meta ads with creator videos
- brands that budget per approved video
- brands that ship product to creators
- brands running longer creator programs with retainers or bonuses
Questions people ask
What do TRIBE and Vidovo have in common?
Both list pay per video on their public pages (checked Nov 7, 2026).
What does TRIBE list that Vidovo does not?
Nothing in the pay models we track. Every model TRIBE lists, Vidovo lists too.
What does Vidovo list that TRIBE does not?
Vidovo lists share of ad spend, bonuses, product seeding and ads launched from the platform. TRIBE does not list them publicly.
Where do these facts come from?
From each platform's public pages, linked next to every fact with the date we checked. A fact without a public source is not shown.
Sources
Each fact above links to one of these. Checked Nov 7, 2026.
- TRIBE: TRIBE help center: Campaign payments and fees, read 2026-11-07 · help.tribegroup.co, checked Nov 7, 2026
- TRIBE: TRIBE help center: Content Campaigns explained, read 2026-11-07 · help.tribegroup.co, checked Nov 7, 2026 · “allow you to license Premium UGC - without the need for creators to publish.”
- Vidovo: vidovo.com: For UGC creators, read 2026-11-07 · vidovo.com, checked Nov 7, 2026 · “Set a fixed fee per video or social media post,”
- Vidovo: vidovo.com: Performance-based UGC, read 2026-11-07 · vidovo.com, checked Nov 7, 2026
- Vidovo: vidovo.com: Pricing, read 2026-11-07 · vidovo.com, checked Nov 7, 2026
- TRIBE: TRIBE help center: Subscriptions, what you need to know, read 2026-11-07 · help.tribegroup.co, checked Nov 7, 2026 · “eliminates the Campaign Activation Fee”
- TRIBE: TRIBE help center: Creator payment options explained, read 2026-11-07 · help.tribegroup.co, checked Nov 7, 2026 · “you receive 100% of your earnings.”
- TRIBE: tribegroup.co, home, read 2026-11-07 · tribegroup.co, checked Nov 7, 2026
- Vidovo: vidovo.com, home, read 2026-11-07 · vidovo.com, checked Nov 7, 2026